Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, he has held positions at both Best Buy and Apple. Now, Joe now covers the technology company for the website. In addition to covering breaking news on a daily basis, he also writes opinion pieces and reviews that cover a the full gamut of products in the Apple ecosystem. From Apple TV to charging accessories, Joe’s interests range far and wide for anything that will have a meaningful impact for consumers that use Apple products.
He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. In college he bought his first MacBook (it came with a free iPod touch for education at the time) and eventually the iPhone. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup.
In his free time, Joe enjoys playing video games with friends on Xbox, going to the movies, photography, working out, and running. Over the pandemic, he has gotten heavily into the outdoors including hiking, camping, and backpacking.
Latest articles by Joe Wituschek

By Joe Wituschek Published
Apple's new "Flock" ad wants you to be scared of other browsers.

By Joe Wituschek Published
In a new interview, Oliver Schusser, a Vice-President at Apple, talks about the return of the Beats Pill.

By Joe Wituschek Published
Prime Day The M3 MacBook Air is at its lowest price ever this Prime Day, making it an easy recommend for almost anyone I know.

By Joe Wituschek Published
Prime Day Amazon's Echo Spot was already great but — at almost half off this Prime Day — it's an easy choice for a lot of us.

By Joe Wituschek Published
Prime Day While Sony is on to the XM5s, this Prime Day makes the XM4s a better choice for a lot of people.

By Joe Wituschek Published
Prime Day The AirPods Max might be Apple's best headphones, but I'd go with the Beats Studio Pro this Prime Day.

By Joe Wituschek Published
A 3-pack of the Blink Outdoor 4 camera is under $100 with this early Prime Day deal.

By Joe Wituschek Published
Apple has released a beta firmware update for AirPods Pro 2 that includes two key features from iOS 18.

By Joe Wituschek Published
With tvOS 18, Apple TV's Insight feature is making it super easy to add music to my library, Shazam be damned.

By Joe Wituschek Published
3 new iPads just leaked, and one of them better be an OLED version of the iPad mini.

By Joe Wituschek Published
Apple TV+ continues to slowly but surely climb the streaming ladder — this time overtaking Paramount+.

By Joe Wituschek Published
Tesla has released a software update that adds native support for both YouTube Music and Amazon Music.

By Joe Wituschek Published
Apple Intelligence wants to prioritize your notifications, but I am in no way confident that this is going to work well.

By Joe Wituschek Published
After a few years of using older chips in the base iPhone, a new leak indicates those days are over with the iPhone 16.

By Joe Wituschek Published
Rumors point to Apple's cheaper Vision Pro headset coming with a worse display, but that's fine by me.

By Joe Wituschek Published
While Apple is expanding Vision Pro to new markets today, I'm reminded once again why I'm holding off on buying one.

By Joe Wituschek Published
Xbox Cloud Gaming is coming to the Fire TV, setting up a contensious battle with Apple TV and Apple Arcade.

By Joe Wituschek Published
With its new design, Apple's next-generation iPad Pro is now lighter than the iPad Air.

By Joe Wituschek Published
The new iPad Pro supports Nano-texture glass, but only with certain storage configurations.

By Joe Wituschek Published
Apple didn't say a word at its event today, but the 9th-generation iPad is finally dead.

By Joe Wituschek Published
Apple has just unveiled its brand-new iPad Pro.

By Joe Wituschek Published
Opinion After living with my FineWoven accessories for six months, I'll be sticking with them for the iPhone 16.

By Joe Wituschek Published
Opinion The next generation of the Apple TV should launch Apple as a major player in the gaming industry.
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