Black Friday is as good a time as any to pick up an Apple TV. Because of its lower price point and the fact the new Apple TV 4K (2021) is relatively new, discounts are more modest, but that doesn't mean you can't save a few bucks.
Apple TV 4K is the flagship streaming device from Apple. The updated 2021 version is powered by Apple's A12 Bionic chip for a little extra oomph, supports Wi-Fi 6 and HDMI 2.1, and comes with a redesigned Siri Remote. If you're set up to benefit from those extras, the 2021 Apple TV 4K is a worthy upgrade. However, the 2017 model is still available at some retailers if you don't need those fancy new features but still want to experience Dolby Vision and Dolby Atmos.
Best Black Friday Apple TV 4K deals
Apple TV 4K (2021) | $50 gift card with purchase
The latest Apple TV 4K rarely falls from its retail price, and the same is true right now. And yet, Apple's currently offering a $50 with any Apple TV purchase through Cyber Monday.
Apple TV 4K (4th generation)
Hook Apple's streaming device up to your 4K TV for an easy way to stream from all the services you know and love. Since this model has now been discontinued, you probably won't be able to grab one on sale for much longer.
Black Friday Apple TV HD deals
Apple TV HD (5th generation)
You can also get $10 off the Apple TV HD, complete with brand new Siri remote.
If you don't yet have a 4K-enabled TV set or just want to spend as little as possible on your Apple TV box, then the Apple TV HD is for you. Though its output is only 1080p and its chipset is less powerful, it's still a good streamer, and you'll still benefit from all of the tight integration with your other Apple gear, the tvOS App Store, AirPlay, and more. You can even pick one up with the latest Siri Remote.
It isn't all that often that Apple products get discounted. When they do, the sale generally isn't from Apple's website, so Black Friday makes for a rare opportunity to snag an Apple TV deal from retailers like Amazon, Best Buy, and Walmart.
Whether you're looking for the lowest Apple TV price or want the best Black Friday Apple TV 4K deal you can find, you don't have to look much further than right here. We keep tabs on Apple TV pricing all year round to let you know which holiday Apple TV deals you should consider.
Where to find the best Black Friday Apple TV deals
With the number of Apple Watch deals we see year-round, we expect the Black Friday Apple Watch deals will kick off in earnest very soon. We'll be rounding up the best offers on this page, but the below retailers are a good place to start if you want to see the deals each has to offer right now.
- Amazon: expect solid savings deals across Apple TV models plus price matching
- Best Buy: Apple TV deals with bundled extras like Apple Music and FuboTV
- Walmart: likely to match Apple TV deals from elsewhere
- B&H: usually competitive on price plus tax savings with Payboo credit card
- Target: 5% RedCard savings can make for cheaper prices overall
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