iPhone 12 Pro demand strong, particularly in the US, says report

Apple iPhone 12 Pacific Blue Press Shot
Apple iPhone 12 Pacific Blue Press Shot (Image credit: Apple)

What you need to know

  • The iPhone 12 Pro is off to a very strong start, especially in the US.
  • That's according to a new report from DigiTimes.
  • Apple is having to increase the delivery lead time from manufacturers and order more LiDAR components.

A new report says the iPhone 12 Pro is off to a great start, especially in the US.

According to DigiTimes:

Demand for the iPhone 12 Pro has been so strong delivery lead time from manufacturers has had to be extended. And Apple is set to increase orders for VCSEL chips supporting the iPhone 12 Pro's LiDAR scanner for immersive augmented reality (AR).

The report says that Apple is "poised to increase its orders" of VCSEL chips, used in the LiDAR scanner of the iPhone 12 Pro. According to sources within Taiwan-based supply chain manufacturers, Apple's iPhone 12 Pro is seeing very high demand, in particular in the US. Accordingly, it has increased the delivery lead time from manufacturers.

The news reflects other reports of strong demand around the world. On Wednesday it was reported that both the iPhone 12 and 12 Pro had broken pre-order records in India, driven in part by special promotions like cashback offers from banks, and Apple's newly-opened online store in the country.

Similarly, iPhone 12 pre-orders lasted just 45 minutes in Taiwan, and Apple is struggling to keep up with shortages of the device in the country.

Earlier this week, Apple analyst Neil Cybart reported that per estimates, Apple recently passed the milestone of 1 billion concurrent iPhone users worldwide, likely achieving the feat sometime in September. According to Cybart, the iPhone 12 could propel Apple to sell in the region of 240M iPhones in 2021, which would break the previous sales record from 2015.

Stephen Warwick
News Editor

Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design.

Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple. Follow him on Twitter @stephenwarwick9