What you need to know
- Facebook has announced its new market research app, Facebook Viewpoints.
- The app will reward you for participating in surveys, tasks, and research.
- Facebook says it will use to this improve Facebook, Instagram, WhatsApp, Portal, Oculus and the broader community.
Facebook has announced the release of its brand new market research app, Facebook Viewpoints, which will reward users for taking part in its programs.
According to the press release, users who participate in surveys, tasks, and research could receive financial rewards sent via Paypal for their time. The release states:
After setting up Viewpoints, users will be invited to join programs. Facebook, stickler for protecting personal data that is is, states that all users will be told exactly what information will be collected from them before you take part. It will also tell you how it's being used, and how many points you'll receive for completing the program.
The image provided (above) notes a reward showing a user receiving $5 for earning 1,000 points, however, there is no indication that this is the set formula for points and rewards at this stage. The first program being launched is Facebook's Well-Being Survey, which seeks to understand how using social media can impact your well-being.
Again on privacy, the release states:
Importantly, you must be 18 or older to partake, and each program will have its own eligibility criteria. The launch is currently only available to people in the US who have Facebook accounts, however, expansion geographically and to different platforms is coming next year.
Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design.
Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple.
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