Meta announces Canada metaverse hub, new app teams

Facebook Metaverse
Facebook Metaverse (Image credit: Facebook)

What you need to know

  • Meta this week announced that it is building a new Canadian engineering hub.
  • 2,500 jobs in Toronto and beyond will focus on helping build the metaverse.
  • It is also establishing new teams for apps like WhatsApp and Messenger.

Meta this week announced it is expanding its operations in Canada with a new engineering hub focused on building the metaverse.

The company stated:

Over the next decade, we're helping to build for the metaverse to drive a new generation of immersive online social experiences that have the potential to unlock access to creative, social and economic opportunities. Canadians are already building for this future and will play an important role in shaping it from the start.Today, we're announcing the creation of a new engineering hub in Canada based in Toronto, alongside increased hiring across Canada. This is expected to create up to 2,500 new jobs over the next several years, with recruiting already underway.

The company says that while the majority of the new roles are engineering-focused and aimed at reality experience and "Meta technologies", it is also creating new engineering teams in the country for WhatsApp, Messenger, and Remote Presence.

The artist formerly known as Facebook is investing heavily in what it believes is the future of augmented and virtual reality, the metaverse. While Apple reportedly has its own Apple VR mixed reality headset in the works, executives have steered clear of using the term, suggesting that the future fight for the augmented and virtual reality markets may be defined by diverging strategies.

Meta also announced a further $510,000 in unrestricted grants to Canadian research labs.

Stephen Warwick
News Editor

Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design. Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple. Follow him on Twitter @stephenwarwick9