Verizon CEO says he sold Steve Jobs on LTE for iPhone 5

By Rene Ritchie
published

While talking at the National Association of Broadcasters (NAB) show in Las Vegas, Verizon CEO Lowell McAdam claimed to have been the man responsible for convincing Steve Jobs to go 4G LTE on the iPhone 5. Sue Merek at Fierce Wireless reports:

Interestingly McAdam also recounted a meeting he had with former Apple (NASDAQ:AAPL) CEO Steve Jobs, who is now deceased. McAdam was trying to convince Jobs to make the iPhone 5 compatible with LTE. "I was really trying to sell him and he sat there without any reaction. Finally, he said, 'Enough. You had me at 10 Mbps. I know you can stream video at 10 Mbps.' And Apple's next phone was LTE," McAdam said.

It's hard to imagine Apple not going 4G LTE with the iPhone 5, given the "right" chipset was available at the time. Apple planning on doing something certainly doesn't preclude Verizon from pitching it as well.

Either way, the most interesting part of this story to me is Jobs going right for the Jerry McGuire riff. Show him the network, McAdam. Show. Him. The. Network.

Source: Fierce Wireless

Rene Ritchie
Rene Ritchie
Contributor

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.