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AT&T is finally opening up and coming clean about their sub par service that is offered in areas of New York and San Francisco. Ralph de la Vega, chief executive of AT&T Mobility, recently spoke at a investors conference regarding the poor service.

“This is going to get fixed, in both of those markets, I am very confident that you’re going to see significant progress.”

Obviously this is good news for those of you in these areas. Worse news? AT&T might use "unlimited" to sell you your data plan, but they obviously don't intend for you to use it. And if you do, watch out.

Wireless data hogs who jam the airwaves by watching video on their iPhones will be put on tighter leashes.

Video. The horror! Perhaps AT&T should just ditch the "unlimited" pretense, mark it as the 5GBs they really mean it to be, and then let us do what we want with it -- like tether.

If one stops to think about the other carriers getting more attractive smartphone options and the fact that AT&T's iPhone exclusivity is running thin... AT&T better get to work and fast.

[Thanks to the Reptile for the tip!]