MobileMe Media Sync
Synchronization of Media State Across Multiple Devices, one of the latest patents filed by Apple, aims to use MobileMe to make sure if you start watching a movie in iTunes or on the AppleTV, then switch to your iPhone, you're at the exact same place in the movie (and back again) -- with no USB sync required.
Last month, prompted by reader Seth Clifford, TiPb asked for just such "WhisperSync" (to use the Amazon Kindle term) functionality. Not only would this be great for users with multiple Windows, Macs, iPhones, and/or iPod touches, but it would be a great way for Apple to add value to MobileMe, whose $99 a year is non-competitive to say the least, especially for Windows users (who don't benefit from iLife, Back to my Mac, Mac sync, etc.) So, yeah, Apple -- make this happen!