What you need to know
- Apple announced four new iPhones and a smart speaker today.
- All of the new products have a new promo video to enjoy.
- They're all suitably Apple-like and wonderful.
Apple announced four new iPhones and a new speaker in the form of HomePod mini today, and the company just dropped new YouTube videos that show all of the new kit off.
With iPhone 12, iPhone 12 Pro, and HomePod mini all set to go up for pre-order over the next few weeks we all have some time spare – so why not kill some of it by drooling over all the new stuff?
The new HomePod mini is smaller, cheaper, and arguably better looking than its bigger cousin. But will it sell any better? Priced at $99, it just might.
The arrival of iPhone 12 mini is something that will get a whole lot of people excited and this video will just hype you all up even more.
The massive iPhone 12 Pro Max has better cameras than its smaller alternative, but is it too big? We'll find out.
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Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.
Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.