Apple sold 800,000 iPhones in India in Q2, says research firm

iPhone 12 Pro Pacific Blue
iPhone 12 Pro Pacific Blue (Image credit: Joseph Keller / iMore)

What you need to know

  • Apple may have enjoyed a bumper Q2 in India.
  • That's according to new research from Canalys.
  • They estimate that Apple sold 800,000 phones in the country from July through September.

New research suggests Apple sold 800,000 iPhones in India between July and September, indicating double-digit growth in the country.

As reported by Business Standard:

According to Tim Cook, chief executive of Apple Inc., its sales surged to a historic high for the September quarter in India. "Geographically, we set September quarter records in the Americas, Europe and rest of Asia Pacific. We also set a September quarter record in India, thanks in part to a very strong reception to this quarter's launch of our online store in the country", he said during an earnings call early morning today...However, as per analyst firm Canalys, Apple sold nearly 800,000 iPhones during the period. Apple regained momentum in India in Jul-Sept, with double-digit growth, it observed.

Canalys research director Rushabh Doshi reportedly said that Apple's strategy of "finally paying attention to India" was paying off thanks to its new online store and marketing strategies, such as bundling the iPhone with free AirPods.

The new reflects earlier news this week indicating that the iPhone 12 and 12 Pro had broken pre-order records in the country, suggesting that Apple's new-found success in the country is only just beginning.

The report further states that Apple has taken the top spot from OnePlus in the premium segment in the country and that Apple is struggling to keep up with the demand for its laptops in the country:

According to sources, by July Apple was unable to meet the sudden surge in demand for the newly launched MacBook Air and Pro models. While most of the popular models of MacBook Air and Pro (2020 version) went out of stock, a person close to the company told Business Standard, shipments failed to meet demand. "We were getting enquiries from the farthest corners of the country. India is currently only among a handful of Apple's markets registering a growth for Macs"

You can read the full report here.

Stephen Warwick
News Editor

Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design. Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple. Follow him on Twitter @stephenwarwick9