Personally, I still think Microsoft's only hope at this point is an XboxPhone, but what do I know, I don't run the largest, richest, most talent-laden software company in the world... that runs itself, and everything it produces, into the ground due to paralyzing politics and committee. So, excuse me if I'm nonplussed by the rumors of a new Zune HD, which while not an iPhone clone, or even an iPod classic or nano clone, looks to be positioned exactly opposite the iPod touch. A strategy which has proven so successful for Microsoft thus far...

Get an iPhone SE with Mint Mobile service for $30/mo

Dear Steve Ballmer: Please, scorch the earth, start from scratch. Stop worrying so much about Apple and Google and start investing in Microsoft. Start making wonderful experiences for customers all your own. Build an integrated ecosystem from the ground up where Server, Windows, Xbox Windows Phone, and Zune all share a single unified brand and delightful cross-compatibility. Take a lesson from Palm. Spend your years in the desert if you have to, but at least walk in a single, considered direction.


We may earn a commission for purchases using our links. Learn more.