Illusionist Zach King shows how Apple makes iPhone 12 mini in cool new Apple TikTok ad

iPhone 12 mini Home screen
iPhone 12 mini Home screen (Image credit: iMore)

What you need to know

  • Apple roped Illusionist Zach King into making a cool new TikTok ad for iPhone 12 mini.
  • King helps make a few things smaller with a touch, including an iPhone 12.

We already knew that iPhone 12 mini was an iPhone 12 but smaller. But did you know that it's literally an iPhone 12 that's been shrunken down? And it turns out illusionist Zach King is the man behind it all.

OK, probably not, but that's the premise from this pretty sweet new TikTok ad featuring everyone's favorite internet personality named Zach.

Check it out.

@apple

Pretty cool, right?

I wonder if King can make things bigger again – like, maybe turn an iPhone 12 Pro Max into an iPhone 12 mini when I need to be able to pick it up without straining something.

Be sure to check out our iPhone 12 mini review if you'd like to learn all about what makes iPhone 12 mini.

Oliver Haslam
Contributor

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.

Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.