The iPhone 12 and it's smaller sibling, the iPhone 12 mini, are both available in five breathtaking colors, including an all-new deep blue. These phones are identical in every other way, other than the screen size and battery life. You can go traditional and select the black or white model or try one of the new shades featured for this model. Whatever you choose, make an iPhone 12 color selection that matches your personality.
- Feeling really blue: Blue iPhone 12
- Add colors with cases: White iPhone 12
- The first: Black iPhone 12
- A minty-fresh take: Green iPhone 12
- With a purpose: (PRODUCT)RED iPhone 12

Feeling really blue: Blue iPhone 12
Staff FavoriteWhether you call it blue or dark blue, this hue is our favorite for the iPhone 12. Sure to stand out in a crowd, this blue iPhone 12 will turn heads for years to come.

Add colors with cases: White iPhone 12
The iconic white iPhone color is always a great choice, no matter the season. The white color looks especially great paired with certain cases.

The first: Black iPhone 12
The first iPhone featured a black hue. If you're the type of person that doesn't like change, this is probably the iPhone 12 for you. You can't go wrong!

A minty-fresh take: Green iPhone 12
For the second year in a row, Apple's offering its everyday iPhone in green. If you're feeling especially lucky, here's the handset for you.

With a purpose: (PRODUCT)RED iPhone 12
Every iPhone 12 (PRODUCT)RED purchase contributes directly to the Global Fund to fight AIDS. That's right! You can get a new phone and make a difference too.
New kid
In recent years, Apple has introduced at least one fresh color for its iPhone or iPhone Pro lineup. For 2020-21, that color is blue. The darkest blue color to date for any Apple handset, this choice is a bold one for whoever decides to take the challenge!
Always a winner
The (PRODUCT)RED iPhone is always easy to recognize with its beautiful crimson perfectly surrounding the iconic Apple logo on the back of the device. On the iPhone 12, things are even better next to the dual-camera system that adds another layer of perfection.
Every iPhone 12 or iPhone 12 mini (PRODUCT)RED purchase now contributes directly to the Global Fund to combat COVID‑19.
A safe choice
You can't go wrong with the iPhone 12 color in white. Perhaps it's not the sexiest version out there, but that's OK. It's just as powerful as all the others. However, a white iPhone 12 will look especially gorgeous in some of the best iPhone 12 cases.
A safe choice part two
If a white iPhone isn't your thing, but you still want to go with a safe choice, this is the one. Call it black, space black, or space gray, Apple has always produced a dark iPhone color. This year's choice with the iPhone 12 is perhaps the nicest to date.
Looks like spring
You'll never be sad with the green iPhone 12. This model will always keep a smile on your face, more of a cross between traditional green and white.
What's your favorite?
For Apple's latest flagship device, you can choose from five beautiful colors. Each one appeals to a certain audience and demographic, but they're all good colors, and it really just depends on what you're looking for.
Our favorite is the all-new blue version, which is slightly different than the Pacific Blue iPhone 12 Pro and iPhone 12 Pro Max, but still gorgeous in its own right. It's more of a deep navy blue, and it will surely stand out. Plus, it's the most obvious choice for showing off to others that you have the latest iPhone!
If you're looking for something a little bit more traditional, you can't go wrong with the iPhone 12 in white or black. Either of these colors will still turn heads and look terrific with one of the new iPhone 12 MagSafe cases. Still undecided? That's when you select the green or PRODUCT(RED) versions, which can definitely be more bold or unique. The PRODUCT(RED) iPhone 12 would also match perfectly with a PRODUCT(RED) Apple Watch Series 6!
Happy shopping, and enjoy your new iPhone!
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