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Apple iPhone 4 buyers guide - should you get one and when?

By , Monday, Jun 14, 2010 at 11:29 pm
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iPhone 4 FaceTime one tap call

Apple CEO Steve Jobs introduced the iPhone 4 as the greatest leap forward since the original iPhone 2G in 2007, with its newer, thinner design, better (and additional) camera, FaceTime video calling, and that incredible 960x640 display. It becomes available for pre-order on June 15 and goes on sale June 24 in the US, UK, Germany, France, and Japan. (More countries will follow in July, 88 total by the end of the year).

But should you buy one, and if you should, when? Check out our iPhone 4 preview and iOS 4 walkthrough for everything you need to know about the hardware and software, then keep reading after the break for our advice on buying!

Should you pre-order iPhone 4 on June 15?

If Apple had you at Retina Display (960x680), if you simply must have that better 5 megapixel, LED Flash-equiped camera -- and the front-facing VGA camera -- if the idea of two sheets of Apple glass sandwiching a stainless steel, structural, antenna-boosting band had your credit card dancing in your pocket the moment you saw it, then yes, you already know you're pre-ordering it on June 15. Come on. You've already made up your mind.

As an alternative, real Apple aficionados may simply choose to reserve on June 15 and then go pick it up at an Apple Retail store on June 24. The difference is getting it compared to having the full Apple experience of getting it. It's purchase vs. event. You won't have to wait for the delivery truck but you will have to wait in line with a throng of other Apple lovers.

But let's face it, the only people who order or show up and buy a new phone without trying it -- even touching it -- first probably knew they were going to buy it 3 seconds after they bought their last one. This buyers guide isn't even for you.

Should you line up for an iPhone 4 on June 24?

This is really just an extension of the previous section about reserving an iPhone 4 on June 15. If you're going to camp out, make sure you reserve. If you're on the fence and aren't sure, then later freak out and simply must have it, you'll be put in a second, first-come-first-served line apart from those who reserved and you'll be at the mercy of supply and demand.

Do yourself a favor. If there's any chance at all -- even a tiny one -- that you want an iPhone 4 on June 24, reserve it. If you don't pick it up, Apple will release it to the general pool around 3pm (if their iPad pattern holds up). But reserve it so you don't kick yourself in the Droid later.

Should you buy an iPhone 4 on or after June 24?

Some people just don't want to buy a product, especially a newly re-designed one, without touching it first. Fair enough. Come June 24 you'll be able to go into an Apple Store and turn it on, swipe it around, launch the apps and play with it a bit, and just utterly lose yourself in that 960x640 retina display screen.

If you don't qualify for upgrade pricing and want to make sure the iPhone 4 is really that much better than your iPhone 3GS, if you're on Verizon or another network and want to make sure iPhone 4 is really worth finally making the switch from whatever BlackBerry or Android placeholder you've been lugging around, if you're just not sure $199 or $299 is worth it, do yourself a favor and try before you buy. Apple's happy to let you -- that's why they set up all those big hands-on tables. Really.

Should you wait a couple months for a quick iPhone 4 price drop?

Sadly, no. Apple did drop the original iPhone 2G price fairly soon after launch, but then that device was sold almost completely unsubsidized. Ever since then Apple has priced their iOS devices incredibly aggressively and have only dropped the price when newer generation models were introduced (iPhone 3GS came in at $199, pushing iPhone 3G down to $99, now iPhone 4 will come out at $199 and push iPhone 3GS down to $99).

If you really, truly want to wait for a price drop on the iPhone 4, then...

Should you wait another year for the fifth generation iPhone 5?

If Apple stays true to form then the 2011 iPhone 5 will be an iterative update to the basic iPhone 4 package. It might get a speed boost courtesy of an ARM Cortex A9 multicore CPU and next generation PowerVR SGX GPU wrapped up in a new Apple A5 system-on-a-chip, it might get 64GB of storage, it might even get a better-than-VGA front-facing camera. But it will be a year from now.

If you just got an iPhone 3GS and aren't in any big hurry for the Retina Display and FaceTime video calling, iPhone 5 in 2011 (or a $99 iPhone 4 in 2011) might make sense.

Should you never -- not EVER -- buy an iPhone again?

No, that's silly. If AT&T just doesn't work in your area, get the best phone that suits your needs on the network that provides the best coverage where you live and work and travel. One day Apple might make the iPhone for you, and one day your favorite carrier just might get it. In the meantime, new Android devices are dropping like they're hot, Palm is setting new bars for user experience, BlackBerry is going all sliders and clams (Vegas buffet anyone?), and Microsoft is getting ready to unleash Windows Phone 7. We're lucky to live in a time with so many excellent choices. Certainly one of them will fit your needs.

Unless you're some kind of zealot. In that case, may we offer you something in an Open Moko?

Conclusion

If you still can't make up your mind, if iPhone 4 looks good to you but you're just not sure if it's good enough, then figure out how long you can wait before you decide. And then wait that long. Read reviews, go hands-on, keep reading TiPb, keep discussing it on our forums -- get all the information you need. Then decide only when you have to.

That's our advice, but if we missed anything -- or just plain got something wrong -- let us know yours!

Rene Ritchie

Editor-in-Chief of iMore, Executive Producer at Mobile Nations, co-host of Iterate and ZEN and TECH, cook, grappler, photon wrangler.

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  1. smchrist2 says:

    i hope my parents let me !

    and... first:)

  2. TheBaconKing says:

    Screw the parents...

    I hope my debit card lets me.... I have to go through AT&T due to having a family plan.

  3. Scooter says:

    Why do you have to go through AT&T with family plan?

  4. Homer J. Simpson says:

    OK question for Rene, or someone that pre-ordered an iPhone before. If I pre-order it in a few hours, will it arrive on June 24 or does it ship on June 24?

  5. Scott says:

    I have a family plan and I'm doing it through Apple. No reason not to.

  6. Ben says:

    @ thebaconking - no you don't I have a family plan and I always go to Apple....

  7. Ben says:

    This is the first year to be able to pre-order any phone that Apple has put out, it should arrive on launch date just as the iPad did.

  8. The67beast says:

    Via apple it will arrive on 6/24. Or at least it should...

  9. abe says:

    how do you go about getting a family plan through apple pre-odrder? because i have 3 lines and each one wants one but do i just click new customer or existing customer with new iphone.. help me out

  10. Dexter says:

    I hate Apple because they made me daily depend upon the usage of the iPhone that I can't easily dismiss and simply purchase another "smartphone" on another carrier. They reel you in and then it's all over! ;)

  11. cardfan says:

    I've not ported numbers over before to AT&T. Can you do all that with a preorder from apple? Add a line?

  12. Ben says:

    Preorder and go into the store, take your account information from the carrier your leaving and let them port over in the store. Preordering with apple just means you'll have a phone once you come in and get it.

  13. abe says:

    thank you Ben wow ive asked AT&T and they said you couldnt pre-order from apple then bring into at&t to bind all the phones into a family contract we have now... We wanted to just buy off apple then on the 24th take in at&t that will work right? for family plan.

  14. TheBaconKing says:

    I apologize. I was under the impression that there were errors due to the family plan texting package.

  15. Jkelly89 says:

    @Dexter- HELLL YEAA AS LONG AS THEY KEEP MAKING IPHONES ITLL B THE ONLY PHOBE ILL EVE OWN FOR THE REST OF MY LIFE lmao

  16. Lime says:

    Not getting one unless it comes in white, right Leanna?

  17. Homer J. Simpson says:

    OK cool. And I'm guessing they will hit us with sales tax?

  18. Steven C says:

    Preordering, and camping out at cherry creek in Denver! It's about to be a party

  19. Ginny says:

    Does anyone know what time u can preorder ? Is it like 12am PST or sometime tomorrow?

  20. Orangensaft says:

    Nice. As for me personally, I picked up an unlocked 3GS off eBay a while back so I will definitely be waiting it out to experience the Retina Display. I figure the 3GS is a very capable and powerful device as it stands and that most, if not all, of the new functionality on the iPhone 4 is extremely high-end and luxurious relative to the 3GS. As far as I am concerned, I will still have a device that is capable of supporting the full range of app features currently available on the App Store with the 3GS.

    The big exception to this is that if Bungie decides they are going to port Halo Reach to the iPhone 4. (Hey, a guy can dream, right?)

  21. Steven says:

    You can preorder at 9AM EST on the 24th from what I saw earlier.

    The phone ships on the 24th.... however.... you have to take time zones into consideration. That said, it gains a day and thus, it is able to arrive on the "same day" it ships. Time zones come in handy for such shipping. UPS and FedEx know how to use this to their advantage.

  22. aaron says:

    i was just on apple.com and it said pre-orders start the 15th! it is the 15th right now and i cant reserve one, the site tells you to put in your email address and they will let you know

  23. Sean says:

    So if I pre-order tomorrow and have it shipped to me will it by at my house on the 24th, or will it ship out on the 24th and take a couple days to get to me?

  24. Nadirah says:

    Yea, I've been waiting all day until "june 15". It's June 15 and no pre order option. Do we have to wait until midnight western time? This sux.

  25. DaJe says:

    apple site down.!!!

  26. Rob says:

    Woo hoo, i wont how long until they put it back up

  27. James says:

    Hrm, Apple store's still down. Does it really take that long to add in the pre-order button/process?

  28. ManuelVitela says:

    Do we have to go to AT&T to pick up a mini sim? Or how is that going to work?

  29. James says:

    It'll come with the phone. You activate by hooking it up to your computer and setting it up in iTunes.

  30. SurferDude says:

    I reeeeally hope there's a firefox kinda hack to buy the iPhone at full retail price!

  31. DaJe says:

    im getting sleepy..

  32. Nadirah says:

    OMG I don't think I can stay up any longer.

  33. Tis says:

    I am a 3g owner, the dream I have had for the phone since i got it was to ditch the laptop and and use the full power of the phone. I now have the dream. iOS4 will let us take a Bluetooth keyboard for productivity and back and multitasking with ease to use all of our apps potential. I have till September to decide if the ipod touch or ipad is going to let me ditch the laptop. So for the Iphone 4 I don't want to participate in the at&t cash cow now.

  34. Robert Najafabadi says:

    Buying the 32GB white one, eventually (when I get a job like maybe the second I get a job).

  35. Edie says:

    it's going to be my first iPhone :D can i use a debit card or any other type of card instead of a credit card? Especially if i'm buying it through Apple or AT&T store?

  36. Nadirah says:

    Yes Edie. And welcome to the iPhone world!

  37. James says:

    Edie AT&T was saying no debit cards, only credit cards. Because they do a credit auth on the card until it is shipped.

  38. James says:

    Midnight Pacific Time and no store... Down for 2 hours so far.

  39. pinki says:

    I'll buy a neverlocked one from italy.

  40. James says:

    Pre-order is up at 1am Pacific.

  41. James says:

    And wham, the "check eligibility" servers go down with a whimper...

  42. TH says:

    White version is NOT available from AT&T or Apple and no explanation why or when it will be available. You can order from Apple.com with out giving any credit card information and pick it up in the store on the 24th, store opens at 7AM on the 24th. With out pre-order reservation you may not get one at all though! I did pre-order from Apple store for mine and I'm going to the store later to check and make sure it went through. Last time I did a pre-order the people in the store were like huh? Scratching their heads couldnt find my pre-order on their computers but the printed copy of the email apple sent me was enough to get me the phone. Im so totally bummed out that the white one is not available and Apple has no explanation or time frame as to when it will be. Ordering started at 3AM APPLE TIME which is WEST COAST time not east coast.

  43. Walt says:

    "Apple will release it to the general pool around 3pm (if their iPad pattern holds up)."

    You should cross that out, I've seen screenshots of order confirmations that say "Please note that your reservation will be held until close of business on June 24"

  44. Nadirah says:

    FINALLY!!! Couldn't order it via apple but I ordered it to a store. Now when I try and even get on the website, it's down like it was all morning. Thank God I tried the pre-order in store link on my last try. That really was my last try. Good luck to the rest.

  45. andre says:

    What I dont get if your upgrading do you get to keep all the apps you paid for or do you rebuy? And does your old phone become bricked or can you use it as an Ipod Touch?

  46. Pinny says:

    My wife is eligible for a new iphone but I'm not. Can she get it and give it to me (I already have a 3gs - we would just swap phones)?

    Also, can I get tethering with my current unlimited data plan? Thanks!

  47. Judson says:

    I was seconds away from jumping ship from Verizon to AT&T and pay the small ealry termination fee I had to get the new Iphone 4. Until I got to the chosing a data plan. The highest plan for a new customer like me is $25 for 2GB. They say that is enough for 98% of all users. Sadly I am in the 2%. I stream XM/internet radio at work. I can't live without my Opie and Anthony. I would be over that 2GB in 4 days and would have to pay an additional $70 a month just to listen....just to use a smart phone like it is supposed to be used. I don't think I am a monster for wanting to stream XM....but AT&T wants to alienate me like I am.

  48. Shrike says:

    I have a 32 GB 3GS. Not upgrading until a 128 GB storage, 1 GB RAM iPhone "5" with USB 3.0 (or Firewire 800/1600) is available. I may have to wait another 2 years.

  49. Kevin says:

    I'm one year into my contract with a 3GS, so I'm going to wait and get the OS 4.0 update. Most of the iPhone 4's functionality will be in that, not the hardware. I can wait for FaceTime.

  50. OmariJames says:

    the 64GB storage is a big deal breaker for me. I know next year I'm gonna end up buying the 64..smh, I guess Im gonna take real good care of the 4 and then sell it. I can sell my 3GS now because it got wet.

  51. Dexter says:

    "I have a 32 GB 3GS. Not upgrading until a 128 GB storage, 1 GB RAM iPhone “5″ with USB 3.0 (or Firewire 800/1600) is available. I may have to wait another 2 years."

    Try NEVER! ;)

  52. Brad says:

    If I decide to upgrade my iphone 3gs will I have to turn in my previous iphone to get the discounted price of iphone 4?

  53. joe says:

    I guess i will buy one, the new generation always give us more fresh impression. The quesition is should we buy the other iPhone 4 apps, I search on Google at random and found those: Pandora, Loopt, WinX HD video converter deluxe, Real Racing etc. A little confusing..

  54. paper says:

    i just got my iphone 4 16GB from online store and it is authentic ,just $392(including shipping fee) and i am very happy to have it,you can get more from http://www.trade-whole.com/apple-iphone-4-black-16gb-unlocked-mc603ba-gsm-cellular-phone-p-366.html

  55. sumsangtrade says:

    Yes, i agree with you paper, i bave bought one from there too.Thank you.

  56. Farooq says:

    Apple Iphone 4 32GB at just 600 dollars. any interested buying can contact me at farooq09@hotmail.com . I have other electronics for sale.

  57. Sindy Mickell says:

    I have to say that for the last couple of hours i have been hooked by the amazing posts on this blog. Keep up the great work.

  58. Hermelinda Woernle says:

    I completely disagree with the majority of this article, and I'm astounded by the blanket statement that one model suits the needs of the majority.

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