Updated: Pre-Order your iPhone 4 now in the online Apple Store!

Those of us actually awake here at TiPb - namely me - wanted to give you a heads up and let you know that you can now pre-order your black only iPhone 4 in the online Apple store. Head on over to the Apple online store and get your order in to guarantee your device arrives on June 24th!

And what happened to the white iPhone 4 is a pretty good question that hopefully Apple will answer sooner rather than later...

Update: If you've unsuccessfully been trying to order your iPhone 4 via the Apple site, hit up this AT&T link as many of you are having much better luck there.

Have something to say about this story? Leave a comment! Need help with something else? Ask in our forums!


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Updated: Pre-Order your iPhone 4 now in the online Apple Store!



I stayed up all night and no white iPhone im going to bed apple better have a great explanation.

and it's not working! it's kicked me off or out 3 times now. 1800myapple isn't working! dangit!

I figured the website would get overloaded and it time out on tons of people. Reading comments all over the place about no white phones...

Yes, I too get:

Please wait while we access your AT&T account information. <

And then the ball just spins and spins and spins...

The only article about not having the white iPhone mentioned that it was only AT&T that would not have it for pre-order, but now it looks like Apple wont be selling it either. I can only assume that Apple did not manufacture enough of them and they will be selling them at the stores on the 24th as first come first serve.

It gave me the option to pick it up in the apple store day of launch, but that's 50 miles away...I will do it if it brings it up again, but I'm stuck on the spinning logo.
Something tells me this entire ordeal will be a huge royal F*#& up.

same messages as everyone else, one time I got to where it told me the price, then timed out....had to start over now spinning again....

I was kicked out for "session expired" about 8 times in a row... and now I'm spinning at the "processing..." screen. =(

maybe it just spins until its ur turn in line. kind of like listening to music on the phone, just a whole lot more annoying.

Is anyone else getting the "Please wait while we access your AT&T account information" screen on Apple's website while trying to pre-order the iPhone 4?????
After loading this page it tells me I have timed out and to try again!!!!!!

Has anyone actually be able to order one? I mean come on Apple, you didn't know that your site would get hit at 4 a.m.?

i got a 32gb one coming to my house on launch day... with a bumper.
we'll see how nice it looks
i cant wait!!
how the hell am i supposed to go to sleep now?!?!?!

Anyone can have the name AT&T Rep, just people trying to get you to not access the site so their order goes faster...

@At&t Rep HAHA and Im Steve Jobs order keeps trying I say
No go I wanted white dang it. :( Apple you have some explaining to do.

Yeah right AT&T rep... just another user trying to spread rumors so that all of us will stop trying and they can get one. :)

AT&T Rep,
Why couldn't AT&T be prepared? Did you really think no one would try hitting the Apple site to order one as soon as it was up? Kind of ridiculous, you guys are never prepared for anything.

HAS ANYONE been successful in ordering one yet??? or are we all just getting the "wait while processing"/ timeout ??

While I'm waiting for the server to start working better, does anyone know the billing policy? I can't remember what happened last year. Do you pay right away for the pre-order, or does they charge you when it ships?

I'm sure that its not even AT&T's site as much as its Apple being hammered right now. The more iPhones they sell the more likely things like this will happen.

my order took about 20 minutes to process and a number of "Oops" pages but i finally got it to go through. I had more luck when i added the bumper to my cart and then checked out. Just got my "Order Acknowledgment" confirmation email.

questions ....
1? when will the white one be available?
2? when will i have to pay and how much to pre order?

It's funny. At 4:00 AM exactly, I got almost to the checkout screen before it timed out. Now I can't get past the "checking AT&T" page.

this is bad. 43 minutes now and i have yet to get one.
I keep getting all the way to the add to cart page and then it times out. HOW CAN YOU TIME OUT AFTER ONLY 5 SECONDS!!!

Been on procesing information for 15 minutes now. I have to pages going with processing information, dont know if I'm just wasting my time.

I got past the "processing" screen once, but it said it couldn't access my account information and pushed me to in store pickup. With that being said, on the "review" screen it said the location and $699 (full price), so I was hesitant to confirm it.

Had to go through the steps multiple times because of server timeouts, now stuck on the processing your request screen like everyone else... has anyone actually bought one yet?

I'm not so much in a rush as much as I just want to get it done so I can go to bed. Otherwise, I'll get one on June 24, no matter how it happens.

Ugh this is ridiculous I have to be up at 6am yet I don't wanna stop trying. I keep getting kicked out/ eternal spinnyness as well. I just want to order a phone and go to bed is that too much to ask for?

finally now gets thru the "accessing at&t info".. started timing out after that.. and now is only giving me option to reserve at store...

they thought they could get away with a 1am start time. NOPE! they should have done 2:45am

AT&T pre order worked great. Apple kept saying "could not complete setup online" and to make a reservation for pickup in a store. FAIL.
Just order from AT&T and be done.

Ditto - tried several times only to get a "Processing information." screen or time outs or reserve at a local store at full ($599) retail. I knew it would be too good to be true (to order seamlessly online that is).

Yeah, mighty tough getting through. Got to the order part once, entered the credit card, etc. But then the cart died. :( Finally just set it to reserve a spot at the local Apple store. The shipping only goes to the billing address anyways (so I can't have it delivered to my work address... :( ).

@Andy I tried the AT&T PreOrder... I am a Premier account holder and when you click on PreOrder it doesn't list the iPhone 4 in the "store". This Premier account has screwed many people before on upgrades for the 3G too...

This is getting frustrating. Why was Apple not ready for this? If I can't get it on the next try, I'm getting an Evo!

after 1 hour, i decided to try ordering in a separate safari tab without trying to transfer my verizon information...now in ADD TO CART! ...ONLY TO GET BUMPED AGAIN! ! ARGH!

That is bizarre. I am premier too which is why i think it wasnt working on Apple's site. the iphone 4 was listed at the very bottom of the page. They charged me an $18 upgrade fee which i think is supposed to be waived but i will fight that battle another day.
I did get a confirmation with my activation codes and order confirmation, etc.

Not trying to be a jerk here, but there have been problems like this since the first iPhone back in '07. Should Apple have figured out some of these problems by now? Of course.
But should we be surprised by any of this? Nope.
Still gonna pre-order the sh*t out of the iPhone 4, though.

AT&T did not work for me. They offer a “click to pre-order” link which takes you to NO iPhone 4’s! I’m also (apparently) a “Premiere” customer...

Stuck in the processing info on Apple but AT&T it's easier to order, but I don't trust them to ship on the 24th, below is what I found, i'll keep trying Apple but might do AT&T as a last resort
Pre-orders for iPhone 4 and iPhone 3GS 8G will be processed to arrive as early as June 24, 2010, if submitted by 2 p.m. ET, June 22, 2010. The actual shipment date and receipt of your order is not guaranteed and may be subject to delays for reasons that include, but are not limited to, product availability, inventory, credit issues, number porting or carrier delays, and completion of other required AT&T business processes.

i've been trying over an hour! this is ridiculous.. my very first try is the closest I came to ordering one.. and now I can't even get it to verify my at&t info without timing out!

Any particular browsers doing better than the other? I've tried everything.. safari.. chrome.. IE.. firefox.. and even my iphone3g, haha. nothing!

EVERYONE. My old contact (which ended last month) had me at 99.99 for unlimited voice which they are trying to stick me with AGAIN, I can see no option to change my voice plan even though I am out of contract. The new price for unlimited voice is 69.99 isn't. BE CAREFUL NO ONE AGREES TO THIS 99.99 CRAP THAT THEY ARE TRYING TO SLIP PAST YOU.

well no email, but money has gone from my account and the order shows as being processed in my account... always disconcerting when your browser craps out at the last stage of a purchase ... :S

Also, there was no Enterprise unlimited plan either. So another reason why I probably couldn't complete my order.

I have been trying for an hour now. Now Apple's site gives me
with a list of errors when I select a phone

tried going to att. got through it smoothly all the way up to shipping, which is where i lost my nerve. i dont trust them to have it to me on the 24th..

I watched the spinning wheel for 45 min on Apple's website. Then I went to AT&T's site, and bought the iphone 4 in about 4 minutes. Forget apple, go to AT&T now.

As usual, a mess. Apple doesn't have the white for pre-order and my "premier" account with AT&T won't let me pre-order on their site.
So, I guess I'll be in line on the 24th.

Glad to see I'm not the only one having problems. Obviously an AT&T network issue (no surprise). Been kicked off multiple times when it's trying to access account information and now it's spinningon processing information. AT&T is going to lose it if people start tethering a lot.

And just think... this is just preorder... imagine the activation woes we will all be having :)

FYI - With my Premier account, I have gotten to the page that says I am qualified on the Apple site. So it looks like we can order from there. Now, if I only can get my session not to expire hahaha.

Have been attempting to pre order from apple's site since 4am/EST and continue to get website connection errors. its almost 5:30am and the issue is still present.

It said I reserved mine at the Apple store so does that mean its preordered? It didnt ask me for any payment.

I got through and reserved it at an Apple store. Now I am just waiting for the confirmation e-mail.

I never could get it to go through on the apple store but on the AT&T site it went right through! Who'd of thought....

AT&T won't let you pre-order if your billing address and shipping address do not match.. wtf.. I want it delivered to my work!!

So reserved=preordered correct? Im slightly confused. I thought that it would have me enter credit card info?

ATT didn't work for me. I'm trying to switch from Verizon. Said something about couldn't process my request to go into a store.

Wow, Apple won't let me buy it. And AT&T won't let me log in. I guess they don't want my business today. I outta here.

If you wait for Apple to process the order, you might still be watching the spinning wheel on the 24th.

The Apple site sent me to a reserve to pick up at store page. I did, the it told me I would be picking up my $599 blk 16gb iPhone 4! WTF?!??!?! I qualify for the 199. F**K them, they can feal with it when I get there. But thier getting a call from me when I wake up laters!

From what I understand, it's this:
"Reserved" means you have reserved it to pick up at an Apple Retail Store on release day.
"Pre-ordered" means you have ordered it, entered payment information and it will be delivered to you on release day.
That makes sense, yeah?

Not sure if Reserve=Preorder. I have been on that screen a few times now and it is generally due to the fact it can't access your account information. You will notice it will show the full price of the iPhone too on the reserve.

So essentially you cannot pre-order an in store pick up? You can only reserve? I have no issue with paying for it on that day vs now but I want to be sure that it will be there for me.

alright, i took the reserve at a store for full price. hopefully when i get there i can get the upgrade price since im eligible.
ill stop in at apple and pick it up on the way to work. all i gotta say is it better have my name on it and be there waiting for ME!

It gave me the full price reserve option a few times but finally it gave me a reserve option for the $199.00 16GB.

btw for ppl thinking about reserving at a store. confirmation message says
"Thanks for reserving your iPhone for pickup at the Apple Retail Store on June 24 starting at 7:00 a.m. You’ll receive an email confirmation shortly and we’ll have your iPhone ready and waiting for you when you come in to the store to pick up and pay."

I finally got through to reserve the phone and it says There are no reservations available for apple store pick up. So the only option is shipping. But I don't want it shipped!! I'm pissed!!

AT&T Premier customers having difficulty upgrading online need to call 611 or 866-499-8008 after 8AM EST to have their pre-order upgrade processed. AT&T customer support said some Premier accounts are having issues upgrading online - so call if you are one of them.

Sweet just got my in store reservation completed for the 32gb iPhone4 at the upgrade price of 299 now I can go to bed after I get the confirmation email that is :-)

OMG now it just says opps goes no where after clicking preorder from apple store! Jesus Mary & Joseph

@Chris (1st post) - Just order it thru AT&T....Premier DOESNT WORK on Apples site for the pre-order....and AT&T STATED that already. Don't blame AT&T for your stupidity.

It's amazing how they get away with it, sometimes.
It's like when Jobs was having problems with the WiFi in the Keynote last week. How were they not prepared for that many people being connected? How did they not have a dedicated connection for the iPhone demo?
Same thing here, how do they not know how many people will be doing this now?

If you are ordering right now 5:30 AM EST.....do it thru AT&T and not Apple....they are having server issues.

Damn. Almost got to checkout before another "oops!" it seemed to be moving faster ... guess not.

I got the confirmation e-mail but it says the price is $699. I know I am eligible for the upgrade price of $299 (32gb). Will that change when I go pick it up in the store and Apple can verify the upgrade price?

After a hour and 40 minutes, my two are finished! Thank God I want a black phone and think white phones are as bad as white shoes and white cars. YAY for Black Phones!

Thanks, Tim. I think I'll stick with Apple. Even with server issues, I trust them more. Worked for me last year, it'll work for me now.
Also, everyone continuing to tell us to use AT&T, we're all in the same position, aren't we? We're all both trying to pre-order the iPhone and checking these comments at the same time, right? We obviously know our options at this point, and have made our choice to either stick with Apple ordering or try AT&T.

Hey, for those who pre-ordered through Apple already. You pay for it now, right? Or does it charge when they ship?

Any other ATT premier customers get charged the $18 upgrade fee when it previously said you were eligible to have that fee waived?

ATT only gives me the upgrade option of 3GS. 4 not even there when I log in to upgrade. Apple still stuck on OOPS

Why do you keep saying to order through AT&T? It says upgrade now, but then it is nowhere to found. Just 3Gs and 3Gs.

att won't even show me the iphone4 for upgrade, with no note or anything to say why or when (after following preorder link). apple hasn't gotten further than selecting phone and now seems to completely be down. been trying for about 2 hours now. swell.

FINALLY. I pre-ordered on Apple w/confirmation. It took lots of refreshes (hitting the refresh arrow in Safari). For delivery on the 24th at the upgrade $299 price.
That only took 2 hours... Time for bed.

What a nightmare!!! At 1:00am I spent 1 1/2 hours getting non responsive loops, timeout errors (that happen after only a few minutes) and Apple OOPS! Errors. After trying again and again and again 50 times (really) I was finally able to get my orders to take. This is BIG BIG BIG. If you want this gem, I suggest you order as quickly as possible. I suspect once the east coast wakes up it's going to get much much worse.
Just don't give up. If it takes more than 2 minutes, start over. It works if you start over rather than just waiting for a response.

@Peter - Sounds like you are a hardcore fanboy. You should not pre-order and just get in line at the Apple store to get the "experience" or whatever.
Everyone else, why are some of you fanboy's so crazy that you wouldn't order the same product from AT&T (or anywhere else)....Don't be like Peter....break out of your everything Apple store cycle, because in the end, its the same result! :-) I got nothing but <3 for you Peter

I don't recommend ordering via ATT. When you need service later, Apple gives you the kiss off. You get all around better treatment if you order your phone via Apple rather than via ATT. At least that's been my experience.

This is crazy. I'm on the East Coast and have been at this since 4:00 AM.
Probably not the smartest thing to do with a 9:00 AM root canal scheduled.

Cant believe no White!! Really pissed off. Apple help line don't know why as well. I think they should have an explanation why. Steve told us we can pre-order today!!

@Timber Some of our "Premier" AT&T sites don't display the iPhone 4 as an option, so right now I am forced to order from Apple regardless of fanboy-ism. :)

I don't know who @Timber is, but apparently he's a fan of mine.
Dude, I'm not a fanboy. I just happen to be up, so what the hell else am I going to do with my time if I can't sleep? You'd never see me anywhere near a line. Couldn't pay me.
Only reason I'm sticking with Apple is because it worked last year and I got my phone in time. I, like many others, have had bad experiences dealing with iPhone issues through AT&T. It's called using prior experience to inform my current decision.

Just got upgraded @ ATT after 2 hours of trying Apple.com. ATT took maybe 5 minutes to upgrade to two iPhone 4's! Yes!!

For people who pre ordered through AT&T, do they say it will be delivered to your door on the 24th???

We are working on a database issue between our servers and Apple's. Due to unforeseen issues, if you attempted to place your order prior to 5:30am ET then you will be unable to place another order until June 16 (provided supplies last).
All AT&T orders placed today will be fulfilled and shipped for June 24

I tried Apple website multiple times. Saw one of you guys mentioned att site. ATT worked like a charm and it was great becasue i haev 2 lines so i needed 2 phones one for me and one for the wifey. It was very easy. Hope it shows up as published.

DUDE WTF?!? I've been up for so long and now this b.s. from apple is really pissing me off! Hey, does anyone know what information I will be required to give to the apple website for the RESERVE.
PS: Peter you sound like a little apple loving prick.

The confirmation says will be fulfilled on June 24 and shipped on a first come first serve basis.
My guess is there is a good chance it does not arrive until the 25th. So depends on how hard core you are I guess. For me, being premiere AT&T, I have no choice since I won't wait in a line on launch day (have to work).
My local AT&T rep said he could have my unit at the store late on June 24 if I chose. But I'm fine getting it that Friday.

Now I remember why I stopped commenting on websites back in the 90's. Apparently I'm a prick now for responding to someone's comments of me.
I'm too old for this stuff. Good luck with your ordering, folks. Hope everyone has an iPhone4-filled June 24th.

From my AT&T email:
Thank you for your purchase from the AT&T Premier Online Store. We're pleased with your choice of AT&T as your wireless service provider.
Pre-orders will be fulfilled beginning June 24, 2010. Orders will ship on a first-come, first-served basis. We will notify you by email when your order ships. Your order may be subject to AT&T eligibility and credit requirements. If we have any questions about your eligibility or your order, we will contact you via email.
then they gave a bunch of links and activation codes.

I managed to get mine reserved right before 3am PST. I had both my mac and PC trying to reserve. The mac went thru while the PC was on the damn Spinning wheel for over an hour and nothing.

“on June 15, 2010 at 6:11 am, Patrick asks:
For people who pre ordered through AT&T, do they say it will be delivered to your door on the 24th???“
A person posted earlier this caveat from AT&T:
Pre-orders for iPhone 4 and iPhone 3GS 8G will be processed to arrive as early as June 24, 2010, if submitted by 2 p.m. ET, June 22, 2010. The actual shipment date and receipt of your order is not guaranteed and may be subject to delays for reasons that include, but are not limited to, product availability, inventory, credit issues, number porting or carrier delays, and completion of other required AT&T business processes.

I'm an AT&T Premier customer, and I can't even see the iPhone 4 on the upgrade page on AT&T's website. Yet, if I want to sign up as a new customer, it's the easiest process in the world. Anyone find it funny that AT&T can't handle the customers who use them the most?
Apple has been a massive disappointment the whole night. Somehow I was able to reserve one at the store for the 24th, but I want it shipped to me. (7am sucks.)

Just did Pre-Order from Apple.com pissed that the white version isnt available. Oh well, got a black one. Going to Apple store later to confirm my pre-order because last time I did a pre-order on line and went to pick it up they sat there scratching their heads had no clue what I was talking about, dont want to risk not getting one, so as soon as the mall opens I'll be there making sure my pre-order REALLY exists this time!! Ugghh incompetence!! WHERE IS THE WHITE VERSION :-( I really wanted that instead.

After hours of nothing but failure on Apple's site, I waltzed over to AT&T's site and had my preorder completed in 5 minutes. Confirmation email with activation info arrived immediately.

Oh shut up already. No one cares about your geezer ass. And if you decided in the 90's that you weren't going to comment on website, then why are you still doing it? So how about you quit riding Apple's dick and get a life. And I hope you're aren't able to get an iPhone 4 on the 24th. Just so you can't brag to all your friends about being the "first" to have it, because you know that's your sole purpose to get it on day one. Good day, Dr. Faggot.

Yes people... we know it takes 10min to order from AT&T...
* Some can't order from AT&T because the iPhone 4 doesn't display as an option
* Some want better guarantees getting the phone on 24th and hence order through Apple
We are all proud of those that realized you can order from multiple places. Pretty soon phones will open, stores will open as other options to preordering.

LOL Jay, why did you waltz to the AT&T website? Maybe that's why you're having problems since you're waltzing all over the place :))

Sucks for you guys. Just did it on the apple website as soon as it went back up. Reserved 16GB black.

at work now, been trying since 1am PDT...changed computers, finally got the option on att.com to upgrade (after many many many tries). good enough for me. luck all.

Scored my reservation after 3 attempts at 2:30 am PT. A friend just emailed me his iPhone screen snap of the Apple.com reservation page showing the error page "Oops!".

VERY SLOW!!! I would love to know how many pre-orders they get today. Apple.com was moving at the speed of erosion...and the first few times it stated "cant access your information at this time". BUT gave me the option to put one in my cart for $699....how nice of them. Anywhoo.....I kept trying and it finally let me thru. Stores open at 7am.

ughh WTF is going on its never been this hard to get an iphone on a pre order day =( im gettin mad why wouldnt they be prepared for this stuff!

I got my iPhone 3G at the Apple Store B&M...I got my 3GS at AT&T B&M and now I am getting my iPhone 4 shipped from AT&T....the experience hasn't been different pre or post sale for me getting from either place...good luck to everyone else ordering this morning!

this is an odd question but is anyone else experiencing playback issues with youtube videos or anything like that with safari 5. i've had a lot of time on here and just noticed nothing is playing

Has any premier AT&T customer actually been able to choose iPhone 4? I sure as hell can't.

@bsangs You aren't telling anyone anything new here... read the previous comments.
@Ian I have a Premier account and I was able to get past qualifications and to the cart before I got the Oops page and the site went down. AT&T doesn't list the iPhone 4 as an option on the Premier site. Some people have reported that it has worked for them.

@Rich before the site went down for the 2nd time (not the current time), I actually saw my cart being a Premier customer. I took a risk and tried to add Apple Care right before the site down... Now I am wishing I would have just checked out. :)

I reserved mine on Apple.com It took 1 1/2 hours starting at 4 am EST, but after many reloads, refreshes, time outs, etc I was finally able to complete an order. It's 7am now, looks like apple.com is down.

Just ordered two off att's website. Heck with apple. Why no white? That's what I wanted. Oh well, I like black too!

Apple store still says "We'll be back soon" from my home PC, but was perfectly functional and relatively fast from my iPhone over 3G. Was (finally) able to get one ordered.

as a premier i cant do a thing on atts site but on apple it goes through shows my pricing perfect and all but when i choose shipping or pickup, oops

I wonder if the AT&T Premier site requires the company/org to allow the listing of certain phones? If that is the case, then I wont see the iPhone 4 on their for a month with my company!?!?! :)

I ordered via AT&T and, as back up, reserved one at Apple store. Being premier Apple would not let me place my order online. I doubt I will be able to get to the store since it is a work day.