White iPhone 4 unboxing

Witness the unboxing 10 months in the making -- the white iPhone 4 is finally here and we want to take it out for a test drive. First we need to unbox it. We need our gadget pr0n.

So sit back, relax, hit play and watch as TiPb goes white.

Rene Ritchie

Editor-in-Chief of iMore, co-host of Iterate, Debug, Review, The TV Show, Vector, ZEN & TECH, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

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There are 32 comments. Add yours.

Tom from Myspace says:

In b4 "one you go black you never go back" Black-Phone-early-iPhone-Adopter-convertees.

newser says:

still cold up there eh?

Rory says:

it's like unboxing a black one, except different, because it's white!

waitwut says:

Seriously ........
I just don't understand why people are so existed for the same iPhone ... in white ...
WTF is going on here.

Ron says:

Wow! It has a ring/vibrate switch, volume up an down buttons, and a mute/power button almost like the black one!

Matt says:

So, its an "unboxing" with the Twitter app installed? I think someone peaked a little early ;)

fastlane says:

Damn, he only had to hit the home button once to get a response! Nice when they're new, huh?

Kick Butt Applications says:

I don't mean to sound pessimistic but I can't help but think the introduction of the WHITE iPhone 4 is just a delay to keep sales up until the iPhone 5 comes out, which won't be at the WWDC as originally hoped.
AND, by the time the phone has a protective cover on it, like 50% of people do, you won't even notice that it's white!
But I'm still going to get one! :)

ApostrafeeOmalley says:

the white iphone is the dumbest thing ever conceived

webvex says:

The screen looks like crap, just as I expected. Whites have a blue tint, compared to the true white of the body. I noticed the images on the Apple site appear to be touched up, so the whites match, but in real life they'll never match. The same screen tints are on the black models too, but you can't tell, your eyes adjust for it. Oh well, as long as it makes you look cool.

webvex says:

P.S. It makes my eyes hurt just thinking about trying to use a white iPhone in direct sunlight. It's more like a "Retina Damage" display.

ooshnoo says:

I don't understand these "unboxing" stories. What's so intriguing about opening a box that one must either film it or take hi-rez pictures of it?

SockRolid says:

Woo hoo (for you.) I had a white Treo 680.
Done. With. White.

scott says:

WOW. I can't beleive it is really here. AN IPHONE 4!! I've heard about those things, but hadn't seen one until just now. That really looks cool. The way you opened that box, boy let me tell you!! You had me hanging, waiting for that first peek. And there it was: A PHONE!!! Go figure. Not that I couldn't tell from the box. I mean that was cool and all, but to see it in your hand: MAGICAL!! And the way you flipped that switch!!! WOW again. You must feel very special, seeing as you have the Unicorn version of the iPhone now. Except for all the people that had theirs converted already. But your is "official", and, looks just like theirs does. Hmmmmm.......really starting to beleive people WILL buy anything with that Apple on the back.

Vuuduu8 says:

The gap location of the antennae is in the same location as the AT&T iphones. If the Verizon iPhone fixed the antennae issue putting the gaps on the sides then why is the new white iPhone's antennae not the same as the Verizon?

Mike says:

OMG ITS OUT! Can't wait, 10 more months till they release a purple iphone.

John M says:

Fake unboxing.. no protective films anywhere i think he opened it used it and decide to fake unbox. too funny.

Karolisk says:

Well that was a great marketing trick apple did there. I still can't believe that people are falling for this one. Open your eyes it is the same damn iphone 4. Are you going to buy 5 more if they releases red, yellow, green, blue and brown? Where is this world going...

Kimota says:

Thats got to be the prettiest unicorn

Frank says:

The only mildly interesting thing about it was the proximity sensor. Otherwise, not a big deal. It's an iPhone. It's white. Big deal. So am I.

Samyuel says:

Karolis. Some people are fine with buying the iPhone in a different color as is. Same can be applied to those who waited to buy an Evo -just- for a back white cover.
Famboyism is ignorance but so is your brand. You'll call out Apple fanboys yet you yourself are a slave to another brand.
I know none of us want to slip and buy a sub-par product but comeon.
Competition is great. The iPhone 4 is a solid product that still competes with products launched so far in 2011.
Nit for you? Plenty of other phones and OSes available.
Pre 3 should be good. Just needs apps.

Samyuel says:

By the way I'm not an iPhone owner. I do own a 2nd gen ipod touch though.

Christian says:

Although I would have NEVER waited this long (especially since I picked my black one up launch day), you have to admit... the white is a nice touch. :)

Kyle Voigtman says:

It’s an iPhone. It’s white. Big deal

Brandon Smith says:

I'm really liking this device, but I'm due for a new contract in September so I'll wait for the iPhone 5.

Buttnugget says:

If you don't care about the white iPhone release then why did you click the link to this unboxing vid? Lol ... You're not even just the least bit interested??! Admit it!

nik says:

WOW!! UNBELIEVABLE!!! ITS A WHITE COLOR. INSTEAD OF BLACK. I AM SO EXCITED.
Yes, I happen to be interested in stupid little details like the proximity sensor cutout and the fact that it's a little thicker. But, come on.

Mabelphang711 says:

Bought my iPhone 4 a few months ago. Cant wait for the iPhone 5! My iPhone 4 unboxing video : http://www.youtube.com/watch?v=omGFfr1jMtU