It's ok to tease movies like the upcoming Star Wars: Rise of Skywalker, because there's no Osborne Effect. People will always watch old movies even when new ones are on the way. Gadgets, not so much. But, we've seen more and more companies tease more and more upcoming products. So, I got to thinking — what if Apple made a Star Wars-style teaser trailer for the September 10 iPhone 11 Event?
And then, tried to do that.
- Star Wars D23 Special Look (Audio)
- Music Wizard (Few seconds of filler audio)
- Apple (Video)
- Ben Geskin (iPhone 11 concept)
Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.
I could have absolutely believed Apple produced that. Hologram Jobs and all.
Funny vid and excellent work Rene. I enjoyed the smile and laugh today.
Get the best of iMore in in your inbox, every day!
Thank you for signing up to iMore. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.