Bang & Olufsen announces Beoplay EQ, its stunning new Made for iPhone earphones

B0 Beoplay Eq
B0 Beoplay Eq (Image credit: Bang & Olufsen)

What you need to know

  • Bang & Olufsen has a new pair of Made for iPhone earphones.
  • The Beoplay EQ earphones come with adaptive active noise cancellation and great sound.
  • You get 20 hours of battery life, fast charging, and more.

Bang & Olufsen has unveiled a brand new pair of Made for iPhone wireless earbuds, its new Beoplay EQ earphones.

The company says its Beoplay EQ earphones are the first true wireless earphones to feature "Adaptive Active Noise Cancellation" which it says effectively eliminates surrounding noise, allowing for total immersion. The company also hailed the new earphones' design and audio experience as well as their comfort and durability. The company explain its Adaptive ANC:

To achieve the maximum noise-cancelling effect, Bang & Olufsen used an Adaptive ANC that combines Active Noise Cancellation with excellent passive sealing, effectively blocking outside noise. A dedicated ANC DSP chip and six microphones allow for automatic adjustment of ANC levels to create a seamless audio experience. In addition to this, the microphones create the best directional beamforming technology, resulting in crystal clear call and speech quality.

With the case, they come with up to 20 hours total listening time, and 6.5 hours of ANC playtime on a single charge. You can also get 2 hours of playtime in just 20 minutes thanks to fast charging.

They come in Black Anthracite and Sand Gold Tone colors, are sweat and water-resistant and feature interchangeable ear tips. They also feature Qi wireless charging and a spacecraft-grade aluminum case. Connectivity is provided by Bluetooth 5.2 and they have an IP54 water rating. Thanks to their Made for iPhone tag they could be some of the best true wireless earbuds we've seen lately, and could challenge Apple's AirPods Pro for a premium listening experience.

They'll be available from August 19 for $399 worldwide.

Stephen Warwick
News Editor

Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design. Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple. Follow him on Twitter @stephenwarwick9