Bloomberg's Gurman details big Apple Watch Series 7 update ahead of launch

Apple Watch Series 7 Render
Apple Watch Series 7 Render (Image credit: Matt Talks Tech)

What you need to know

  • Bloomberg's Mark Gurman has shared details on what we should expect from the upcoming Apple Watch Series 7.
  • A "big of a redesign" is in the cards, with a flatter display at the top of the list.

Apple has a big few weeks coming with the arrival of new iPhones and Apple Watches just the tip of the iceberg. The latter is set to bring a rare Apple Watch design change, and Bloomberg's Mark Gurman has been reiterating previous thoughts on that subject.

According to Gurman's weekly Power On newsletter, the upcoming Apple Watch Series 7 refresh will bring with it "a bit of a redesign, with flatter displays and updated screen technology." That redesign will also see some new internals, with a faster processor at the top of the list of changes.

Apple's annual Apple Watch refreshes tend to bring with them faster processors, but a change to the external design is rare — beyond a new color here and there. The arrival of a flatter display is expected to also mean a change to the overall case design as well, with the somewhat bulbous chassis expected to get its own flattened look.

Apple Watch Series 7 Green Render

Apple Watch Series 7 Green Render (Image credit: Jon Prosser x RendersByIan)

Apple has also been rumored to have a fetching green Apple Watch in its labs, something that could open up a whole new world for those who like to accessorize their watches with colorful bands and whatnot.

All being well we expect Apple to announce Apple Watch Series 7 within the next few weeks, instantly making it the best Apple Watch ever. While the bulk of the attention is understandably on iPhone 13, don't underestimate the attraction of a fresh new Apple Watch for potential wearable buyers.

Oliver Haslam

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too. Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.