What you need to know
- Apple has announced that Phil Schiller is now an Apple Fellow.
- The position includes leading the App Store and Apple Events.
- Greg Joswiak will now lead Worldwide Marketing.
Apple has announced that Phil Schiller, the company's camera-obsessed executive who frequently announces the company's high-end iPhone on stage, is moving on to a new role within the company.
In a press release, the company announced that Schiller is moving on to the role of Apple Fellow and will continue to run the App Store as well as Apple Events. Greg Joswiak, who has led Product Marketing, is now joining the executive team as Senior Vice President of Worldwide Marketing.
Schiller has worked at Apple for over 30 years, and most recently led the effort to put on a virtual version of the company's Worldwide Developer Conference. The executive says that the move will allow him to better balance his work and personal life.
Master your iPhone in minutes
iMore offers spot-on advice and guidance from our team of experts, with decades of Apple device experience to lean on. Learn more with iMore!
Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.