Head of Apple Car project Doug Field leaves the company for Ford

Apple Park photo of the side of the main building
Apple Park photo of the side of the main building (Image credit: Apple)

What you need to know

  • Doug Field, the head of Apple's car project, has left for Ford.
  • The executive will serve as the company's Chief Advanced Technology and Embedded Systems Officer.
  • It is currently unknown who will replace Field at Apple.

The Apple Car project has just lost another major executive.

As reported by Bloomberg, Doug Field, the current head of Apple's electric car project, is leaving the company for Ford. Fields has been hired as the company's Chief Advanced Technology and Embedded Systems Officer. It is currently unclear who will take Fields' place at Apple.

Doug Field is coming aboard as chief advanced technology and embedded systems officer, Ford said in a statement. Fields also previously worked as a top engineer at Tesla Inc. between two stints at Apple -- most recently as a vice president in its special projects group -- and played a major role at Tesla launching the Model 3 sedan.The hire is a coup for Ford, which has made major strides under Chief Executive Officer Jim Farley in convincing investors it can compete with Tesla and others on electric vehicles and technology. Ford shares have almost doubled since Farley took over in October, after his two predecessors presided over a years-long slump.

Jim Farley, Ford's CEO, says that Fields' hiring is a "watershed moment for our company."

"This is a watershed moment for our company -- Doug has accomplished so much," Farley said in a briefing with reporters. "This is just a monumental moment in time that we have now to really remake" the automaker.

Fields says that he was convinced to join Ford because "there was a deep desire to really change and embrace these technologies."

"There's no company with a better history in this industry," Field told reporters. "After meeting and talking to Jim and other leadership at Ford, I became convinced that not only was the history here, but that there was a deep desire to really change and embrace these technologies."

As noted by Bloomberg's Mark Gurman, Fields is the fourth executive who ran Apple's car project to leave the company. In a statement, Apple said that "we're grateful for the contributions Doug has made to Apple and we wish him all the best in this next chapter."

Fields' departure is another in a long line of setbacks for Apple and its ambition to build an autonomous electric vehicle. While some have speculated that the company could release an electric car as early as 2025, others say it may be closer to the end of the decade.

Joe Wituschek
Contributor

Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.