apple store

The Apple Store experience, good and bad The ever changing face of Apple Stores

The Apple Store experience, good and bad

Some Apple customers' resistance to going to an actual Apple Store is a telling problem for the most profitable retailer in the United States. My weekend job is working at a local independent Apple reseller. For the past week or two we've had a steady trickle of customers who have come in looking for the Apple Watch. We have to tell them we don't have it — the only places where you can...

Peter Cohen 35