![Gevey SIM unlocks iPhone 4 on iOS 4.3 with the latest baseband [video]](https://www.imore.com/sites/imore.com/files/styles/w250h188crop/public/images/stories/2011/03/GeveySIM.jpg)
A SIM card hack known as Gevey has been released to unlock the iPhone 4 running the latest iOS 4.3 software and baseband. This is a hardware hack as opposed to a software hack like Ultrasn0w. The hack involves a wafer thing SIM, that needs to be inserted in the SIM card tray along with the actual SIM card that you wish to use in your iPhone 4. You then have to follow a short procedure...
AT&T has aired their second iPhone 4 commercial since losing exclusivity and it once again pushes the concept of simultaneous voice and data. While the first one focused on a hapless husband who forgot his anniversary, this time AT&T features a man arguing with a friend over the phone and trying to use Safari to settle the argument during the call -- something that's not...
UK newspaper The Daily Mail, has published an article profiling the life of Apple’s VP of Industrial Design Jonathan Ive. The most interesting point to come from the article is a quote from one of Ive’s former colleagues when asked about the recent rumor of Ive wanting to return to the UK. I’m not sure there is any truth he wants to come back. My last conversations with him were that...
Chris posted Apple's new "if you don't have an iPhone" ads earlier and they didn't really work for me. Apple usually nails their marketing and these were somehow... qualitatively different. Watching them again I think I figured out why. These weren't commercials for apps, music, or books, not entirely at least. These were, in their latter halves, commercials for App Store, iTunes Store...
Apple has added three new iPhone ads to its website and YouTube channel with the new hook, “If you don’t have an iPhone”. The three ads all focus on different features, first up is the App Store showing a flight check in app. The second ad is aimed at iPod and iTunes features and the final ad focuses on iBooks. All the ads end with “Yup, if you don’t have an iPhone, well, you don’t have...
Have an iPhone and and another iOS device like iPad 2 or iPod touch 4 and curious how to use personal hotspot to place a FaceTime video call over 3G? We showed off the feature in our TiPb TV iPad tourist video and mentioned it as a bonus in our how to connect your iPad to iPhone personal hotspot tip, but enough of you wrote in to ask about it we figured we better feature it in a tip of...
MacRumors says one of their readers did some digging through iTunes 10.2 and found that a white Verizon iPhone has been added to the previously existing white GSM (AT&T) iPhone 4 version. [The icons] would be displayed in the Summary window within iTunes when the device is connected. The image is distinct from the original white iPhone 4 icon and clearly shows the antenna break...
![Google Mobile app updated and renamed Google Search [video]](https://www.imore.com/sites/imore.com/files/styles/w250h188crop/public/images/stories/2011/03/Google-Search.png)
The popular Google Mobile app has just received a major update and a complete name change too. The app will now be known simply as Google Search. The update offers more ways to interact with the app using swipe gestures. Swiping down in a page will reveal the search bar whilst browsing. There is also a dedicated apps button for quick access to mobile versions of Google Apps. A new...
Apple’s Senior Vice President of Marketing, Philip Schiller has confirmed via his twitter account, that the white iPhone is still coming and will be available in spring 2011. The white iPhone will be available this spring (and it is a beauty!). This could be a cryptic message and it may not even refer to the white iPhone 4 as there is no mention of a specific model in his tweet....
Apple is set to open a temporary store this Friday in the Scarbrough Building at the SXSW (South by Southwest Interactive Conference) in Austin. Earlier this week construction workers started retrofitting a 5,000 square foot area of the building which Apple has leased for two weeks only. Rance Wilemon, a partner in Plat.Form Real Estate said, "Apple real estate representative notified...