What you need to know
- iPhone prices are being slashed in China.
- The move comes ahead of the 6.18 online shopping festival.
- The iPhone 11 (and the Pro models), as well as the iPhone SE, are included.
Apple has cut the prices of its iPhone lineup in China head of the online shopping festival 6.18.
As reported by CNBC:
Depending on the outlet and the phone, some discounts run as high as 21%, but this varies by model and also day-today:
The price changes are not reflected on Apple's own retail website.
Tmall rival JD.com is offering discounts on the iPhone 11 Pro Max of 21%, now priced at 7,499 yuan. As mentioned, the price cuts come in celebration of the upcoming 6.18 shopping festival in China on June 18.
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Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design.
Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple. Follow him on Twitter @stephenwarwick9