Apple launches 'Back to University' promo in Australia, South Korea, more

Back To University Promotion
Back To University Promotion (Image credit: Apple)

What you need to know

  • Apple has launched its back-to-school promotion in Australia, New Zealand, South Korea, and Brazil.
  • The event offers a free pair of AirPods for purchases of eligible Macs and iPads.

As reported by MacRumors, Apple has officially launched its Back to Univerity Program in Australia, New Zealand, South Korea, and Brazil. The shopping event offers students and teachers a free pair of AirPods with the purchase of an eligible Mac or iPad.

Get AirPods on us when you shop for an eligible Mac or iPad with education pricing. You can even upgrade to AirPods Pro.1 Enjoy 20 percent off AppleCare+ and save on accessories too.

Most of Apple's Mac and iPad lineup are part of the promotion, including Apple's new M1 MacBook Air and 13-inch MacBook Pro. It appears that the only Mac mini, Mac Pro, and base model iPad are not included in the event.

Macbook Air M1

Macbook Air M1 (Image credit: Daniel Bader / Android Central)

While a free pair of AirPods is included by default in the promotion, consumers can also choose to upgrade to a pair of AirPods with Wireless Charging Case or AirPods Pro for a little more money.

Eligible devices include the MacBook Air, MacBook Pro, iMac, iMac Pro, iPad Pro, and iPad Air, including the new M1 models. Purchases come with free standard AirPods, but customers can upgrade to AirPods with Wireless Charging Case or AirPods Pro for an additional fee.

Air Pods Pro on stage

Air Pods Pro on stage (Image credit: Rene Ritchie / iMore)

Those shopping in select educational stores will also be able to enjoy educational pricing on their new Mac or iPad as well as receive a discount on AppleCare+ to protect their new device.

Mac and iPad models are available at discounted educational prices when purchasing through the educational stores for Australia, New Zealand, Brazil, and South Korea. Apple also offers AppleCare+ protection plans at a 20 percent discount.

MacRumors notes that customers will see the option to redeem the free or upgraded pair of AirPods when they add their eligible Mac or iPad to the cart. The promotion is available to students, parents of students, teachers, and university staff.

Available to current newly accepted university students and their parents, as well as teachers and staff at all levels.

The promotion is the same as other promotions run around the world including the Back to School promotion that ran in the United States in the fall.

Joe Wituschek

Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.