Apple's App Store search suggestions are now live for easier discovery

App Store on iPhone (Image credit: iMore)

What you need to know

Apple has enabled App Store search suggestions for all users.
Users will see suggested words when doing a search in the App Store.

After initially testing it with a number of users earlier in the month, Apple has now enabled App Store search suggestions for everyone in the USA, Canada, UK, and Australia. The feature, which Apple also informed developers about, will see suggested words appear when someone does a search in the App Store.

The feature is designed to make it easier for users to find apps that they perhaps didn't know they were looking for, with Apple suggesting words based on the results of a completed search.

The App Store provides a safe and trusted place for users around the world to discover and download your apps. And now with search suggestions, it provides another great discovery method. When users search on the App Store, they see suggested search terms related to what they're looking for. Tapping a suggestion adjusts their search, so they'll easily find even more apps that might fit their needs. App Store search is one of the main ways that users discover apps, and developers are already seeing more downloads from those who use these suggestions.

Apple also showed the feature off on Twitter.

🗣 Introducing search suggestions on the App Store!

Select (or deselect) multiple suggestions to refine your search so you can find even more amazing apps and games.

Search suggestions roll out today starting with the USA, Canada, the UK, and Australia. pic.twitter.com/viaZHlCZMb🗣 Introducing search suggestions on the App Store!

Select (or deselect) multiple suggestions to refine your search so you can find even more amazing apps and games.

Search suggestions roll out today starting with the USA, Canada, the UK, and Australia. pic.twitter.com/viaZHlCZMb— App Store (@AppStore) April 29, 2021 April 29, 2021

Users in the regions mentioned above should be able to take the new search suggestions for a spin right now.

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.

Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.