What you need to know
- The Beats Studio Buds earbuds have leaked again.
- The earbuds have appeared in a Google Ad at the top of bestbuy.com.
The Beats Studio Buds have already been leaked into oblivion ahead of their official announcement – but it just happened again. A new ad has appeared at the top of the bestbuy.com webpage, complete with Beats Studio Buds branding and official images.
The ad appears to be served by Google Adsense, but it's likely Best Buy is requesting it specifically. Clicking the link takes you to a Best Buy page that doesn't work, suggesting again that the ad is being shown prematurely.
The Beats Studio Buds have already been seen out and about thanks to the likes of basketballer LeBron James and they were found in iOS betas weeks ago. Now all we need is for Apple and Beats to announce them, with some suggesting that might not happen until some time next month. It would appear that a release is much more imminent than that, however.
The unannounced earbuds are expected to offer AirPods Pro-like features and at a similar price point, although you're likely to get more color options from the Beats variant of course. USB-C charging is also thought to be in the cards, too.
No matter how imminent that release might be, AirPods Pro are right here and right now, There are some great AirPods Pro deals to be had as well, so maybe don't hang around for Beats to get its act together and get the real deal today instead!
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Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.
Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.