What you need to know
- Apple has added government coronavirus advice to the UK app Store
- It gives users a direct link to guidance from the UK's Chief Medical Officer.
- The move is a rare and unique alteration from Apple in these unprecedented times.
Apple has added UK government coronavirus advice to the home of its UK App Store.
UK App Store users, on opening the App Store, are now greeted with the following:
As reported by MacRumors, tapping on the card takes users to a link to the NHS app, as well as a video from the UK's Chief Medical Officer Professor Chris Whitty, with the following message:
It's normally pretty rare for Apple to interrupt its App Store experience in this way, but these are unprecedented times we live in. The report notes that Apple started displaying similar announcements from the White House in the U.S. on the App Store from March 21.
Apple has also stated that it is reviewing all coronavirus related app store submissions to ensure that information is reputable and from recognized organizations to prevent the spread of misinformation and panic.
Apple has recently also introduced coronavirus information to its virtual assistant Siri. Users can now ask Siri whether they have coronavirus, receiving information regarding symptoms and precautionary measures such as washing hands and avoiding close contact with people outside of your household.
Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design.
Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple.
They picked someone who actually looks like a zombie to give this advice, this is somewhere where America does thing right and brings a bit of "life" to these announcements, this guy looks like he just wants to get it over and done with. As the UK has no proper "announcement" system for phones, they had to send an SMS message to everyone, which has led to a lot of scammers copying the message. Sigh.
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