iOnRoad augmented reality driving assistant app for iPhone, iPad

Rather than banning iPhones from the car, the way the National Transportation Safety Board recommended, iOnRoad by Picitup aims to use mobile technology to keep you safe and sound behind the wheel. It uses the live camera stream and image detection to monitor for tailgating, cars slowing ahead of you, or lane drift, and sends visual and audio alerts to get you back to the proper distance, speed, and lane where you belong.

With a big, easy-to-tap interface iOnRoad has a bevy of features to help you with everything from your daily commute to occasional road trip. Check out the video above for our live interview from CES 2011 with Pictitup CEO, Alon Atsmon.

Already available for Android, iOnRoad is coming soon to the App Store for iPhone and iPad.


Rene Ritchie

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.