As hard as I may try, I just can't get the upcoming Apple event out of my head. Of course, it doesn't help that it's literally my job to think about Apple and its products nearly 24/7, but I digress.
Unless you've been living under an orange all week, you know that Apple officially announced its Far Out event would be held on September 7, 2022. (opens in new tab)At the event, we expect both the iPhone 14 (opens in new tab) and Apple Watch Series 8 (opens in new tab) to be regally announced via a pre-recorded event, even though we know some in-person components will be featured. It's a time of excitement for Apple fans and general users alike because we all get new shiny products to fawn and fuss over. And while I am excited to see what Apple announces, I'm not convinced I will upgrade this year.
Like many people, I feel the financial pinch of today's world. Record inflation in many parts of the world makes me look at my wallet and bank account with much more scrutiny. So, if Apple wants me to buy a new device this September, they better bring their A-game.
What will make me buy a new iPhone
Right off the bat, I know that the iPhone 14 Pro (opens in new tab)and iPhone 14 Pro Max are out of my budget. Not only that, I've moved on from the idea that I ever needed a "Pro" device, anyway. The best iPhone (opens in new tab) to me will always be the one that allows me to do everything I need to do while costing me the least amount of money.
Of course, if all the rumors we've heard surrounding the iPhone 14 are true, it seems like most of the upgrades this year will be on the Pro models of the iPhone. So is there anything that can make me buy a new iPhone this year? Yes, the "iPhone 14 Max."
I like big phones, always have. It helps that I have big hands to hold them, but big screens are generally more appealing to me. The rumored iPhone 14 Max, which is not a Pro phone but a larger version of the standard iPhone 14, appeals to me the most right now.
I have no idea if that rumor is true, but there's been a lot of speculation that Apple has dropped the mini version, as we saw on the iPhone 13, in favor of a bigger version of the standard model. Since the iPhone XS Max years ago, we haven't had a bigger non-pro iPhone, and I'm excited as all heck to see if it's real. The bigger battery, combined with a larger screen and potentially more RAM, will be enough for me to turn my head and possibly even enough for me to open up my wallet.
What will make me buy a new Apple Watch
Apple Watch is one of the devices I've never wanted to upgrade every year because most of the stuff I use an Apple Watch for can be accomplished by older (or cheaper) versions just fine.
This year, we've heard many rumors about an Apple Watch Pro (opens in new tab) coming out alongside the Apple Watch Series 8 at the Far Out event. Once again, it sounds like the biggest changes to the Apple Watch lineup will come from the rumored Pro model (which has sometimes been called the Apple Watch Explorer edition). With rumors of a bigger display, a redesign, and even a more rugged Apple Watch all focusing on the Pro model, there's been one model that's only got a little attention, and it's the one I care most about.
A new Apple Watch SE is rumored to be coming out this September, and I think the original Apple Watch SE offers great value to anyone who buys it. I think the second iteration could really blow it out of the water.
If Apple puts the always-on display onto the Apple Watch SE, I will shell out whatever it costs to get that sucker on my wrist. For me, the Apple Watch SE does everything I need it to do, and the missing extra health features like the ECG and blood oxygen apps aren't important to me. However, the always-on display is the one thing I miss when I strap on my SE instead of my Apple Watch Series 7.
Will I upgrade my iPhone or Apple Watch this year?
It's hard to say. I choose Apple products over competitors because of how long they support their devices, and none of my devices really require an upgrade. They all do what I want them to do and don't show any signs of slowing.
Of course, that doesn't mean that Apple can't amaze me come September 7, and I will certainly be paying close attention to all the details about the new devices as they are announced.
Have fun watching the event!
Luke Filipowicz has been a writer at iMore, covering Apple for nearly a decade now. He writes a lot about Apple Watch and iPad but covers the iPhone and Mac as well. He often describes himself as an "Apple user on a budget" and firmly believes that great technology can be affordable if you know where to look. Luke also heads up the iMore Show — a weekly podcast focusing on Apple news, rumors, and products but likes to have some fun along the way.
Luke knows he spends more time on Twitter than he probably should, so feel free to follow him or give him a shout on social media @LukeFilipowicz.
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