Best answer: It's really not. It's an older model kit and the older Hue Bridge. You can't order it directly from Hue and it resells for about $300 on Amazon. Instead, you'd be much better off getting two of the newest model Hue Bloom and the latest Hue Bridge for less than the going rate from third-party resellers
Go for the gold with newer models
Whether you're someone who's deeply invested in lighting up certain items and areas in your home or someone who just wants to play around with some funky li'l lights, it won't be worth it to pick up the Philips Hue Bloom starter kit. Why? Well for one, it's dated, and you never want to pick up old tech.
Instead, grab yourself the newest model of the Hue Bloom along with a recent Hue Bridge for just over $100 and you can pretty much do the exact same thing but with the most recent versions available.
Shine a light on the important things with the Philips Hue Bloom
Accent and illuminate different areas and select items in your home with a Philips Hue Bloom. These particular little lights work with Amazon Alexa, Apple HomeKit, and Google Home effortlessly — you can even integrate your Hue lighting for effortless smart home control with convenient Nest and Samsung SmartThings!
With the Philips Hue Bloom, you can select and display a million different types of colors all over your home wherever and whenever you want. You can even add different accessories to your Philips Hue Bloom, like a Hue Dimmer switch, Hue Tap, or Hue Motion Sensor. What more can you ask for when it comes to customized, creative lighting?
The Perfect Partner
The lighting control for all your Philips Hue needs
The ideal pairing to the Philips Hue Bloom is the Philips Hue Bridge: that's why they used to be in a kit together! This control makes it easy to add and customize over 50 different light choices, meaning you can take your in-home lighting game to the next level.
With the Philips Hue Bridge, you can customize different timers and alarms using a variety of apps, so if you ever need to go on vacation, this remote has you covered. The best part? The multitude of super high reviews and if there are any issues with your Philips Hue Bridge, you get a 2-year warranty, meaning that you can return the device if anything goes wrong.
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