What you need to know
- Microsoft and Apple may have been much closer to a deal over Xbox Cloud Gaming on iOS.
- A new report says Microsoft proposed releasing hundreds of individual apps on the App Store.
- Microsoft proposed bringing AAA titles to iOS in addition to Game Pass, but ultimately nothing came of the deal.
A new report into emails sent between Microsoft and Apple claims the companies were close to a deal that would have group Xbox Games Pass games to iOS through Xbox Cloud Gaming and additional AAA titles on iOS.
From The Verge:
The deal would have reportedly brought not only Game Pass games to Apple's best iPhones and iPads through Xbox Cloud Gaming, but also individual triple-A titles that would have been available for download and purchase on the App Store without a Game Pass subscription.
The report says that Lori Wright emailed Apple with a long list of complaints about Apple's policy, which states that streaming services like Xbox Cloud Gaming must submit apps (games) into the App Store individually so they can be put through App Store review. This is the same model Apple operates for Apple Arcade.
Microsoft was worried about managing thousands of different apps, including bug fixes, and clutter on users' home screens, stating this would "create frustration and confusion for customers, resulting in a sub-par experience on Apple devices relative to the equivalent experience on all other platforms."
According to the emails Microsoft had changed its tune by March 2020, offering to create individual apps for the App Store that worked like Shortcuts so they could be smaller:
At this point Wright also floated the idea of AAA titles on iOS, however, the deal broke down.
According to Microsoft, this is because Apple wouldn't allow the idea of "lite" apps that didn't have the full streaming stack:
Apparently, Lori Wright even tried to get her engineering team to buy into Apple's solution, but couldn't solve the problem of in-app purchases, apparently another sticking point:
Choudhry issued a further general statement:
You can read the full report here.
Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design.
Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple. Follow him on Twitter @stephenwarwick9
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