Newton Mail will shut down in September

Newton will shut down in September after failing to find a viable business model.

Newton, a popular email app for Windows, macOS, iOS, and Android, has announced that it will soon shut down. Founder Rohit Nadhani said that CloudMagic, the company that owns Newton, couldn't find a viable business model that provided profitability and growth, citing stiff competition from first-party email apps. Newton will end service in September.

Writing on the Newton blog, Nadhani said:

It was a tough business decision. We explored various business models but couldn't successfully figure out profitability & growth over the long term. It was hard; the market for premium consumer mail apps is not big enough, and it faces stiff competition from high quality free apps from Google, Microsoft, and Apple. We put up a hard and honest fight, but it was not enough to overcome the bundling & platform default advantages enjoyed by the large tech companies.

New sign-ups for Newton have been suspended immediately. Subscribers for Newton's annual plan for $99.99 can claim a pro-rated refund, though this must be done by September 18, 2018. Newton's app will be shut down on September 25, 2018.

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CloudMagic originally launched its email app in 2013, later relaunching as Newton in 2016 as a subscription-based service. Newton could connect to apps and services like Todoist, Trello, and Evernote, the Tidy Inbox feature kept your inbox clutter-free, and the Recap could help you revisit unfinished conversations to find things you might have missed.

For those that loved Newton and the services it provided, it's surely a sad day. I know many people across the Mobile Nations team are avid users of Newton, and will be sad to see it go.