Nick Law, Apple advertising VP, is leaving for pastures new

Apple Park photo of the side of the main building
Apple Park photo of the side of the main building (Image credit: Apple)

What you need to know

  • Apple advertising VP Nick Law is reportedly leaving Apple.
  • No word has been given from Apple, but an Ad Age report cites multiple sources.
  • It isn't clear who will replace Law.

Apple is losing a VP with advertising chief Nick Law moving on to a new role at an unknown company, according to a new report. Law only moved to Apple in mid-2019.

According to a Ad Age report, Law's move hasn't been officially announced but has been confirmed by "people familiar with the matter."

Until now, Law has been in charge of marketing and communication at Apple having moved from Publicis Groupe two years ago.

During his tenure at Apple, those close to the matter said Law was closely involved with the work, particularly in social and digital. The company's most "visible" marketing, however, arguably is the more "traditional" format work such as its long-running "Shot on iPhone" campaign that showcases the product itself through billboards or film, including blockbusters helmed by Hollywood A-Listers. Its continuing retail experiential push, "Today at Apple," earned a Grand Prix at the Cannes Lions in 2018.

It's said that Law's role took in Apple TV+, retail, media, and digital advertising and it remains to be seen who will replace him following the departure.

Apple has yet to confirm the move — I've reached out for comment — but this post will be updated if that changes. It's notable that there doesn't appear to be any word yet as to where Law will be moving to.

Oliver Haslam
Contributor

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too. Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.