T-Mobile introduces JUMP, upgrade/replace your phone any time you want (theoretically)

T-Mobile US has announced JUMP, a new phone trade-in program that lets customers upgrade their phone twice per year, or replace it in case of screen breakage, water damage, or device failure. For $10 per month, Jump allows customers to trade in their current phone and buy a new one for the same price as a new customer would. Additionally, customers will trade-in their old devices without having to pay off the remaining balance due. Here's how T-Mobile describes Jump:

Why would anybody want to keep you from having the phone you want at a great price? Introducing JUMP!, a revolutionary new upgrade program, only from T-Mobile.

  • Upgrade to the latest smartphones twice every 12 months. Not once every two years.
  • Existing customers can get the same great phone prices as new customers. Simply trade in your old phone when you upgrade.
  • Protect your investment with the included Premium Handset Protection and Mobile Security. Learn more about PHP. Only T-Mobile offers all of this with no annual service contract.

Jump is in direct contrast to those made by Verizon and AT&T, which have both recently changed their policy to force customers to wait the full 24 months of their contract before they can upgrade. This will be a good move for people who like to upgrade their iPhone every year, but also for the people who bought an iPhone 5 from T-Mobile when it launched on the carrier back in April who may want to upgrade to the new iPhone that is expected later this year.

T-Mobile also announced new family plans that would start as low as $100 for 4 family members, including 500MB of data each.

Anyone planning on jumping on Jump?

Source: T-Mobile via Windows Phone Central, x2

Joseph Keller

Joseph Keller is the former Editor in Chief of iMore. An Apple user for almost 20 years, he spends his time learning the ins and outs of iOS and macOS, always finding ways of getting the most out of his iPhone, iPad, Apple Watch, and Mac.