Editorial

Why Apple won't be ditching the Home button any time soon

It comes up every now and then -- "Apple should ditch the Home button!" on the iPhone or iPad. There have been rumors of it happening, there've been false-alarms of it happening. With the recent launch of the Google Nexus 7, which doesn't have a Home button, we've been getting even more questions about it happening. But it's not happening. Not with the iPhone 5. Not with the iPad mini. Not any time soon.

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Apple may split its stock and become a member of the Dow Jones Industrial Average -- but it doesn’t matter

There’s an interesting story over at Businessweek talking about the possibility of Apple splitting its stock price, and possibly even earning a coveted spot as one of the 30 stocks that make up the Dow Jones Industrial Average (DJIA). This is all due to a research piece that Toni Sacconaghi, the Apple analyst at Bernstein, published recently.

The gist of the story? Sacconaghi makes the interesting point that Apple is the only dividend-paying company with a market cap over $215 billion that isn’t included in the Dow. But if it were included in the index, its would command a large weighting. This is because the DJIA uses stock price as the weighting mechanism. The solution is for Apple to split its stock in order to improve its chances of being added to the index.

Other technology companies in the index include Cisco, Microsoft, HP, IBM and Intel. Given that Apple is not only the largest company in the world (by market cap), shouldn't it be included?

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Editor's desk: Mainstream geniuses, Olympic rights, and streaming wrongs

I spent most of last week laughing it up in Winnipeg with my fellow fuzzball's from Mobile Nations -- that'd be Phil Nickinson of Android Central, Daniel Rubino of WPCentral, and Kevin Michaluk from CrackBerry.com, in order. We spent a few days figuring out where the network was, and most importantly, where we're going through the rest of 2012 and into 2013. You'll be hearings -- and seeing -- a lot about that soon.

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Editor's desk: Nexus 7 vs iPad mini, contests, iMore today, and the 'Peg

It's been a busy week here at iMore. iPhone 5 and iPad mini rumors have been heating up, my Google Nexus 7 tablet arrived, a bunch of apps were bought by big companies, a bunch more great apps weren't, and we've started doing a ton more videos and a ton more contests.

So let's get to it.

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What happens to the iPod touch in a post-iPad mini world?

When iMore first heard that Apple was going ahead with the 7-inch iPad this fall, and at a ~$200 price point, one of the first things we asked was -- what does that mean for the iPod touch?

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Regarding reaction to the reaction to Sparrow being end-of-lined

Yesterday it was announced that Google had acquired Mac and iPhone Gmail app Sparrow, and that the Sparrow team would be joining the Gmail team, and Sparrow would be receiving no further updates.

Some users were really disappointed, and expressed as much here on iMore, on Twitter, and through various other mediums.

And that led to some push back from some developers. Matt Gemmell best framed the push-back, so not to single him out, but to provide context for the discussion, I'll link to his framing. Here's a brief excerpt of what he posted on mattgemmell.com, but do go read the whole thing before continuing here:

Cue predictable squawking on the internet. The same thing happens every time there’s an acquisition of a smaller, indie dev company or product by a larger company.

People try to dress their reaction up as a principled stance or a community cause, but that’s at best wrong-headed thinking, and at worst wilfully egocentric bullshit.

This is one of the most classic blunders in customer relationship management. No, not "never get involved in a land war in Asia...", but "never take up an equal and oppositely wrong headed, egocentric position in an argument".

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iOS 6: How many betas will there be?

This year, like every year, one of the most common questions iMore's being asked is -- how many betas will the be before iOS 6 becomes available to the general public?

At WWDC 2012, when Apple announced iOS 6 and released the first beta, they also announced that iOS 6 would ship sometime this fall. (Presumably a couple of days before the next generation iPhone 5 ships. That gives us a window roughly spanning from September to November. We likely won't find out the exact date until the iPhone 5 event, which also hasn't been announced or scheduled yet, but will also likely be in the fall.

If we look to history for clues:

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A plea for truly simple shared carrier plans

Now that multiple devices, and multiple device households, have become more common, several carriers around the world have announced various types of shared plans in order to help customers simplify their billing and save some money. Although not too much money. And nowhere near as simply as their marketing typically suggests.

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The name game: What Apple could call the 7-inch iPad

If and when Apple releases a 7.x-inch iPad, what will they call it? What will appear on the keynote slide high above Phil Schiller and the stage? What will appear on Apple.com and, more importantly for shoppers, on Apple's online and retail store product listings?

We've already covered why Apple would release a 7-inch iPad, how Apple could implement the iPad mini interface, and how Apple could handle the iPad mini display -- Retina or not.

Now let's take a look at what that smaller iPad could be called.

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Regarding Retina: How Apple could handle the 7-inch iPad mini display

When iMore originally heard that Apple was going ahead with the 7.x-inch iPad and targeting a fall release with a $200 starting price, we also heard that it would be identical to the current iPad, only smaller. That included the interface and the cameras, and potentially the super-dense 2048x1536 Retina display. We've since heard that that Apple could wait on Retina for a future model of the iPad mini.

We've already looked at why Apple would want to release an iPad mini, and how they could implement a 7.85-inch interface. Now let's look at how Apple could handle the iPad mini display -- Retina or otherwise.

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