Editorial

Why we're still talking (and writing) about the Apple Watch

I can't help but keep coming back to the Watch: There are problems to solve, challenges to face. Why not write about them?

I've seen a number of complaints lately while browsing Twitter — and even iMore's own forums — about the sheer volume of Apple Watch coverage undertaken by this site and others. Though we've done these kinds of massive rollouts before for the iPad, and the iPhone before it, only a few million people have a Watch in their hands right now. Others have little to any desire to try one on, let alone own one.

So why do we keep talking and writing about this tiny auxiliary device when so few have it in their possession? Why is it so interesting?

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The advent and evolution of Apple's digital hub

Like many people, the iPhone has replaced many consumer electronics in my home.

I no longer own a point-and-shoot camera, camcorder, voice recorder or dedicated music player. My iPhone is all of those items — plus more — in one, sleek, powerful and pocketable device.

In 2001, of course, the iPhone wasn't a thing yet, and many people had a whole shelf full of various dedicated devices. That year, Steve Jobs introduced the "Digital Hub" strategy, a cohesive plan to take all of those devices and make them more useful through the power of software.

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Having problems with a sluggish iPhone or iPad? Don't be afraid to reset!

If you're struggling with an iPhone or iPad that isn't working right, restoring it as new can be just what the device ordered!

I've had a third-generation iPad — the first Retina Display-equipped model — since it was released. I've never upgraded, not even to the new iPad Air or iPad Air 2 because the iPad 3 has always done what I wanted it to do.

Or at least it used to. When I first updated to iOS 8, it killed my iPad. Made it a doorstop. The iPad became sluggish and unresponsive. It became almost impossible to type on it; launching apps became excruciatingly slow, and I'd occasionally get spontaneous restarts too. I was afraid it wasn't going to be useful anymore. I've recently resurrected it and done a clean install with iOS 8, and I'm quite happy with the results.

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Should OS X 10.11 be Apple's last Mac operating system?

Microsoft says Windows 10 will be the last version of Windows. Should OS X 10.11 be the last version of OS X?

Microsoft's Jerry Nixon raised eyebrows at the company's Ignite conference recently. He said that Windows 10 "is the last version of Windows.". Microsoft may be on to something, and I'm wondering how well it would work for the Mac when it comes to OS X 10.11.

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The future of Jony Ive and Apple

Steve Jobs once said no one had more operational power at Apple, aside from himself, than Jony Ive.

Jony Ive, the man who helped reignite Apple with the iMac, iPod, iPhone, and iPad had more operational power than the finance group, the engineering group, the services group, even the operations group. Apple, the company that put design first, put design first.

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If you're thinking about switching to iPhone, what would help you decide?

Over the last few months, we've gone over many of the reasons why more people than ever are switching to iPhone.

That includes the amazing camera, the terrific apps, the focus on privacy and security, and the advantages of Apple Pay, Apple Stores, and AppleCare, or just to get the Apple Watch. We've also gone over the reasons many of our readers have switched from their Nexus, Galaxy S, and other Android Phones, and gone all in on iPhone 6 or iPhone 6 Plus. But that still leaves many of you who haven't yet made the switch, and today I want to ask you — why?

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Apple Watch: One month later

30 days later, how are we liking the Apple Watch? iMore's staff responds.

It's been a month since we eagerly awaited our UPS drivers and the arrival of the Apple Watch. Since posting our definitive Apple Watch review, we've now had the chance to spend an additional two weeks with it. How has it changed our lives for the better? Where does it still need work? The iMore staff sat down and chatted about how we feel the Apple Watch is fitting into our lives, one month later.

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Waiting for Godot, HomeKit edition

If Apple announces a new change-the-world technology and 11 months later nobody's using it, did the announcement actually happen?

About a year ago, Apple unveiled HomeKit, its take on home automation, and announced that the framework would ship in the fall with iOS 8. Which it apparently did. And then... nothing happened.

Truthfully, we heard hardly anything about HomeKit until this past January at CES, where a bunch of companies showed off HomeKit-enabled devices, coming "this spring" or "soon." It's been four months since, and spring is almost over.

But the fever is, fortunately, about to break: HomeKit has pulled off its blankets and is about to rise from its nap. Last week, Apple told the Wall Street journal that the first HomeKit devices will appear in June, a year after the original announcement.

So what took this so long?

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Saying no to 1,000 things

Can we please focus on Apple's actual strengths and weaknesses, instead of what the company might theoretically, possibly, one day do?

The big news earlier this week was that Apple had reportedly punted its plans to make a television set. The report suggested that the company had worked on it for over a decade: Comments Steve Jobs made to biographer Walter Isaacson have helped stir that pot for years, but the bottom line is that it isn't happening. Between this and the mythical Apple car, we spend an almost idiotic amount of time speculating on what Apple might do, instead of what they're already doing that could be improved.

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New 15-inch MacBook Pro and $1999 iMac 5K: What you need to know!

Apple's latest changes to the 15-inch MacBook Pro with Retina display and iMac with 5K Retina display won't wow spec-monkeys, but they're still important.

The timing of this week's 15-inch Retina MacBook Pro and the 5K iMac updates was curious, given that WWDC is only a few weeks away. My bet is that Apple has other things planned for the keynote and doesn't want these updates overshadowed.

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