56% of Would-be Smartphone Buyers Lusting After iPhone 3G
What's this year's new hottie in Smartphone-ville? (Not) Surprisingly, the same as last year's, only this time all dressed up in 3G chic.
That's right, in an RBC Capital Markets survey of 3600 technology adapters (and panelists all), a whopping 56% of those who intended to buy a smartphone in the next quarter had their sights, and lust, firmly set on the iPhone 3G. That's twice as much a second-place RIM Blackberry, and an
obliterating staggering lead over the meager 3% of Palm, and the 2% of recent iCloners Nokia, Samsung, HTC, and 1% Motorola.
Ouch! But why?
67% claimed the price drop to $199 sealed the deal, 63% the fast 3G speed bump (which goes to show just how ineffective advertising has been from the existing 3G phone makers), with GPS, Exchange, and App Store rounding out the top 5.
Bottom line? The analysts are seeing "unprecedented pent-up demand". But worry not, prom night is just a little over a week away!
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Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.