UPDATED: Apple Pulled Genius for Movies and TV Shows from iTunes 8.1?

UPDATED: Macworld put in a call to Apple to find some answers, and find them they did:
"The feature isn't live yet, but it will be in the coming days."
ORIGINAL: I asked about this last night on Twitter, and now MacRumors is confirming it. It looks like Apple pulled the Genius Sidebar from Movies and TV Shows just prior to launch. Since it was advertised on Apple's website (now revised to exclude it) and the release notes themselves, it certainly appears to be a hasty reversal on Apple's part.
Was it not working? Returning Elektra as a recommended addition to your Batman Begins/Dark Knight collection? Choking on its own "reality show" library?
More as this develops...
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Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.