
We don't know jack about the next iPhone
'It’s a tale told by an idiot, full of sound and fury, signifying nothing' – William Shakespeare
I’ve covered the personal technology beat for more than two decades at places like Gartner, Jupiter Research and Altimeter Group. I’ve also had the fun of contributing my $.02 on the topic at Computerworld, Engadget, Macworld, SlashGear and now iMore. Most recently I spent a few years at Apple as Sr. Director of Worldwide Product Marketing. On Twitter I’m an unverified @gartenberg. I still own some Apple stock.
'It’s a tale told by an idiot, full of sound and fury, signifying nothing' – William Shakespeare
The death of the Mac is greatly exaggerated. But that doesn't mean it's going to live forever.
Apple's new coding app, Swift Playgrounds, is a great tool. But it's one that shouldn't just be aimed at kids. Everyone should have fun and easy ways to learn to code.
On the day after WWDC, what do announcements mean for developers and users?
Beyond in-app purchases and subscriptions, great games need to be a great experience.
When all you have is a hammer, everything is a nail. When you've been carefully building your toolset for years, though, you can pick the right one for the right job.
Apple is the new Blackberry is the latest twist on “Apple is DOOMED”. But is it?
When I first heard about the iPhone SE, I wasn't that moved. Now that I've spent some time with my old iPhone 5s, though...
Ripples are still being felt post-Apple's Q2 2016 results and the question remains: What's the future beyond the iPhone rainbow?
While old family pictures may fade, I never lost a shoebox to a hard disk crash...
I've been reviewing technology for a long time as a columnist, analyst, and speaker. Like many, I've been accused of bias. By everyone. From all sides.
The first rule of Apple Car is that no one has talked about Apple Car.
Consumers are called just that because they "consume" content rather than create it. That doesn’t mean that the industry shouldn’t strive to deliver products that fire the imagination and spark creativity.
I wasn’t planning to write about the MacBook refresh.
There was a time when mobile devices were easy to classify. Phones were for talking, cameras were for taking pictures, and media players were for listening to music. The smartphone changed that, and iPhone took the smartphone to the mass market.
The Amazon Kindle Oasis is the ultimate electronic reading machine—it simply costs too much and isn't for everyone. "It doesn't matter how good or bad the product is, the fact is that people don't read anymore. Forty percent of the people in the U.S. read one book or less last year. The whole conception is flawed at the top because people don't read anymore." — Steve Jobs on the...
'It’s the ultimate (Windows) PC replacement for all those old PCs in the world.' — Phil Schiller
So it begins — the schadenfreude that comes with Apple, and a 'bad' quarter with Wall Street.
The impact of Apple Watch goes well beyond the success of one device — it marks the first mass market, always connected, über personal technology.
"It's like we said on the iPad, if you see a stylus, they blew it." — Steve Jobs