Still Want MMS if It's a Carrier App? (Telia Sweden Rumor)

Daring Fireball links to a translation of a Swedish MacWorld rumor (Google translation) that quotes Telia as saying as MMS app would soon be available for the iPhone. Phew! Broken telephone much? Tries to clarify Gruber:
Not sure if this means Telia is writing their own MMS iPhone app, or if they’re suggesting that Apple is adding MMS support to the system software. I haven’t seen any reports of MMS support in the iPhone OS 2.2 betas.
Could this be a surprise feature? Personally, I never use it. I prefer device independent protocols like email and IM to handle my communications, but I know many of my fellow TiPbsters are still dying to get their multi-touch on this baby, so what do you think?
Apple bringing it? Telia? And if so, would other carriers like AT&T follow suit with MMS apps of their own? Do we want that kind of fragmentation, after it's taken so long to get even the little interoperability that currently exists?
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Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.