What you need to know
- Ted Lasso is the number one show on Apple TV+.
- That's according to new figures from Reelgood.
- Data suggests Ted Lasso drove 18% of all click plays on the service in Q3.
New research from Reelgood has revealed that Ted Lasso is the most popular show on Apple TV+, driving nearly 20% of clicks from July through September.
Reelgood has confirmed to iMore that Ted Lasso was the most-watched show on Apple TV+, despite the fact it was only released on August 14, halfway through the quarter. According to Reelgood's streaming activity figures, the comedy smash-hit drove more than 18% of click plays on the service.
By way of comparison, The Morning Show came second with a 15.8% share, and Defending Jacob starring Chris Evans (Captain America) was third with 10.4%
Ted Lasso is arguably at an advantage here, being one of the most recent shows to land on the platform. However, other recently added shows don't seem to have made the same impact as the comedy, which stars Jason Sudeikis as a football coach hired to run a soccer team in England. From Apple:
Ted Lasso recently aired its season finale and is available to watch in its entirety on the platform now. A second season has already been confirmed.
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Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design.
Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple. Follow him on Twitter @stephenwarwick9