iMore's authoritative guide to the very best, absolutely free educational apps for iPhone and iPod touch

Looking for great educational app for your iPhone or iPod touch? The App Store is home to over half a million apps and games, and a surprising number of them are available for free. Some of the most beneficial free apps are free educational apps.

iTunes U

The free iTunes U app for iPhone gives you access to courses from universities and schools. These courses are completely free and even include assignments. iTunes U and the instructors provide course materials, including audio, video, books, documents & presentations, apps, and books. iTunes U includes over 500,000 free lectures, videos, books, and other resources on thousands of subjects from Algebra to Zoology.

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Khan Archiver: KhanAcademy Educational Videos On The Go

Khan Academy is one of the best products of education and the internet, and with the Khan Archiver app for the iPhone, you will have free access videos on topics ranging from kindergarten, advanced science, humanities, history, and more. Even more, you can download the videos to watch offline.

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SparkNotes

SparkNotes is one of the most popular study guides for literature, Shakespeare, poetry, philosophy, drama and short stories. With the free SparkNotes for iPhone app you can access 50 pre-installed study guides in your library and hundreds of study guides online. You can also check-in at the place you're studying and indicate what subject your studying which could then result in impromptu study sessions with other SparkNotes users studying the same subject at the same place at the same time.

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Quick Graph

If you're a student taking a math class, there's a good chance you could benefit from a graphing calculator. Unfortunately, such devices are very expensive, but the good news is that there are several app solutions for your iPhone -- the best being Quick Graph. It lets you graph multiple equations at the same time, change their color, trace along them, and more. Quick supports both 2D and 3D graphing in rectangular and polar forms.

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Flashcards+

With school comes lots of studying. One of the most common studying techniques is to use flashcards. With the free Flashcards+ app for iPhone, you can say goodbye to the stacks and stacks of flashcards that accumulate over the course of a semester and use electronic flashcards on your iPhone instead. The beauty of Flashcards+ is that you have your flash cards with you wherever you go, which means you'll likely squeeze in more mini study lessons throughout your day and end up with better grades as a result!

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The Official SAT Question of the Day

The free Official SAT Question of the Day for iPhone app is exactly what its name implies -- an app that gives you a new official SAT question every day. You can also view the questions from the past 7 days. When checking your answer, The Official SAT Question of the Day will give you an explanation as well as give you a statistical breakdown of how many questions you've gotten correct in that category.

• Download Now

More free iPhone apps

For dozens of additional free iPhone apps, including free social networking apps, instant messenger and communications apps, entertainment apps, finance apps, fun and games apps, health and fitness apps, kids apps, music apps, navigation and location apps, news apps, photography apps, productivity apps, reading apps, shopping apps, sports apps, travel apps, and general utility apps, see here:

• Best free iPhone apps
• Best free iPhone games

Rene Ritchie contributed photographs to this article.

"If Apple relies on the existing $500 iPad to hit the education market, I think they may just accelerate the ownership of their products to students who were already going to own them … kids in well-to-do families."

Yesterday Apple made one of those cool little announcements that probably won’t affect too many of us in the short term. But I think their initiative with iBooks 2 and iBooks Author offers significant long term benefits to the company and its shareholders.

I say that this won’t affect most of us in the short term because most of us are not students. So it doesn’t (yet) change our use case for the iPad. But many of us have kids. My own kids are in JK and Grade 2 respectively. They are at the perfect age to begin using tablet technology in school.

So while I’m not a student, I am a father and I expect this trend to affect my family within a few years. As an investor in Apple, that excites me.

What Apple is doing reminds me of one successful strategy Cisco Systems used to dominate the IP routing market. Specifically, they offered free training and huge discounts on equipment to non-profit schools (including high schools). This greatly improved the chances of any tech-inspired kid to graduate from high school knowing how to operate Cisco gear. When you carry this training throughout the educational process, it’s no wonder so many IT managers end up buying Cisco gear.

Apple has just applied a healthy dose of steroids to this same concept. This isn’t about making money from textbook publishing. That’s just the gravy.

This is about programming students to use the iPad and other Apple products right from the beginning of their education.

Apple's education announcements are about creating a psychological stickiness to Apple products much earlier than might otherwise be possible. If Apple can create an amazing reason for every school-aged child to have an iPad for school books, those kids will quickly start using the devices for everything else. Getting kids hooked on Apple is great for long term shareholders.

While I’m focused on the device-side stuff in terms of how it may grow Apple’s business, I also realize that book publishers may migrate to Apple products if they want to use the iBook Author application. That’s the Apple halo effect for you. Great for shareholders too, right?

The only REAL potential competitor that comes to mind here is Amazon. Their Kindle platform could do much of what Apple is doing, perhaps minus a lot of the interactivity within a textbook. But the interactive stuff seems secondary to me. Page flipping, multi-touch zooming and panning, and note taking are probably all we really need. Then if authors want to go overboard and include interactive tables, diagrams, or other in-book applications, so be it. But that stuff doesn’t make or break the business model.

The feedback from educators, published on iMore suggests many potential issues that Apple may need to resolve. Can only rich families / schools afford iPads? Will these things get stolen? Who will be responsible for lost or broken devices?

What if Apple can figure out a way to make iPads accessible even to lower income families and poorer schools?

As an investor, I realize this whole idea of digital textbooks may drive a deeper wedge between the rich and the poor. But what if Apple can figure out a way to make or sell less expensive iPads? Then everyone wins, right?

One way to do this is build a school version of the iPad. Think stripped down components, no camera and a beefier mechanical design. Then sell it at cost, or even below cost while recouping the loss with (pretty much guaranteed) textbook sales. It’s not a no-brainer, but it seems pretty close to me.

If Apple relies on the existing $500 iPad to hit the education market, I think they may just accelerate the ownership of their products to students who were already going to own them ... kids in well-to-do families. But if they get aggressive and create a business case that makes iPads a total no brainer for schools, then I think Apple will have just locked in its next leg of growth.

But be careful Apple ... Jeff Bezos is watching and he’s gotta want this market as badly as you do.

At Apple's education event they announced two initiatives: iBooks 2 and iBooks Author designed to bring textbooks into the digital age, and an all new iTunes U to create and share lesson plans, and follow and complete course work. As education initiatives from publicly traded companies go, they're big and bold -- but they're also just the beginning. There will be struggles and successes, breakthroughs and missteps. And while many of us here at iMore and Mobile Nations could speak about the implications from purely technical and business standpoints, we're lucky to have several teachers and educators, past and present, on staff. They were kind enough to share their thoughts on Apple's new initiatives, specifically and importantly where they impact most -- our kids in the classroom.

Seth Clifford

Apple's move to advance our shamefully archaic system was met with a lot of debate on Thursday morning. On one side, we heard from utopian education advocates (myself included to some degree), extolling the virtues of a centralized e-textbook platform, and Apple's commitment to engaging our youth. On the other hand, I had a few spirited conversations with those who feel that by making great educational opportunities "expensive" (meaning only upper-class schools may even be able to apply these new techniques, leaving inner-city and less-privileged districts behind) Apple has driven a wedge between the haves and the have-nots, making education less democratized and less accessible to all. Personally I feel that both sides have points, but quite honestly, nothing is fair. Education has, in the past decades, grown more and more to be the bastard child of the federal budget, despite the headline-grabbing initiatives that get introduced to fanfare and few results. Kids are taught only to pass tests, so that funding can be applied to districts who have "earned" it. Kids are getting the short end of every stick they see in school, and nothing is changing. And what if Apple's entire move here is not about changing the entire education system, which it most likely understands is irreparably flawed, but rather to disintermediate education the way it did carrier control with the mobile market? What if Apple's ultimate play (with products like iBooks Author) is to put education back in the hands of students (and the actual individuals they interact with on a daily basis), obviating the need for a bloated, antiquated system in much the same way that it saw the carriers as a necessary evil in bringing iOS to the hands of users?

Certainly not every district is hopelessly broken, and not every kid's education suffers at the hands of an ever-shrinking budget. Children who seek out learning will always learn, and those who do not will make their way in the world. It has happened for years and will always be the case, no matter what costs we apply. Apple's attempt to shake up a system so mired in early 20th century standards is merely a shot across the bow of a huge vessel that's been in motion for as long as any of us can remember. It will not be panacea to all the ills of our society, nor should people expect Apple to fix every problem. Apple is a business; they exist to make money and sell merchandise. Those who are decrying its attempts to make learning better are missing the bigger picture. Should we all shun this advance because only rich kids might get a chance to use it at first? Education needs disruption, and all it takes is a cursory look at the developing countries of the world to know that mobile computing is the future for our society. Not everyone will get an iPad or an iPhone, but at some point, everyone will be exposed to learning in a better, mobile capacity, and we'll have Apple to thank for jumpstarting the efforts of those who would sit idly and let our children continue on the endless march to mediocrity.

Seth worked for five years as a computer instructor in a public middle school (grades 6-8), for six years with kids with autism, and was a member of district-wide technology planning committees.

Alli Flowers

All that was missing was the old tagline - this changes everything. Again. In a way it does. But before I explain why I think it might, I must explain why it won't - at least not yet. So I must begin by stating that I take exception with Phil Shiller's comment at the beginning of his presentation when he stated that iPad is, amongst other things, affordable. In today's economy, $500 is just not what I would define as affordable. This thought will temper what follows.

Instead of bridging the digital divide, programs like Apple’s will only serve to deepen the chasm. Is a $15 textbook a great deal? Heck yea! The text I’m supposed to teach from costs $65, and that doesn’t include the workbook. But we hold onto our textbooks for seven years or more. Our school system (the largest in the state), can’t afford to purchase new texts for each subject at the recommended five year increments. Could we afford to purchase iPads for each student instead? It’s doubtful. Besides, even though you would then be looking at a tremendous discount for the textbook (and workbooks would be rolled right into the new format, right?), that’s still a lot of money.

Some of the concerns I’ve often heard about providing all students with iPads include the fear that student iPads will be stolen. I don’t believe this is as big a deal as other factors - if everyone has one, there will be no one left wanting one. The bigger concern is how children take care of their belongings. Most of my students have broken their cell phones at least once. How would we take care of broken iPads? Would we need to spend twice as much as what is needed to cover the student body so that when someone does break (or misplace) his iPad, we can replace it, like we do with a textbook? Can we demand that a family pay to have a $500 iPad replaced, when they can’t currently afford a $65 lost textbook fine?

But I rant. I love the very concept of iBooks Author. The potential here is limitless. For those of us who already prefer using custom content, the possibilities here are limitless. I have not used a textbook this year, and my students haven’t minded at all. I prefer providing them with small lessons and activities on the Smartboard so that they remain engaged, but aren’t overwhelmed. Would I like to give each of my students my custom designed text with practice activities? Heck yea! Do I see it happening any time soon? Probably not. On the other hand, I have an iPad and I can still use this valuable tool. There is no reason I can’t share the screen of my iPad with my students by connecting my iPad to my Smartboard either through an HDMI connection, or by placing the iPad under a document camera. Do I really want all my students touching my personal iPad? Not really. They are not concerned enough with the well being of other people’s property. And if you’re merely showing students the screen of an iPad, you may as well be showing them a traditional textbook. If they’re not the ones using it, the point of it being interactive is lost.

Ahhhhh...interactive textbooks. Again, the concept is brilliant. To have all my videos and exercises (with instant feedback!) in one place is a dream. But it’s a dream for a teacher. I have been lucky enough to both teach and facilitate several distance learning classes over the last three years. Distance classes can be great, and they do what Apple is proposing, but on a computer via a website. The biggest downside is the required Internet connection. The difference in our online course offerings, and the interactive texts presented yesterday by Roger Rosner is small. Each course is packed with links to videos, java games, and Flash activities (that will, no doubt, be replaced by HTML5 activities). Are the students more engaged with the material presented in their online classes? The average student is not. And the below average student simply needs a teacher to fill him with the information one to one. Just yesterday I had a student ask if he had to watch the whole video - referring to a 6 minute video presenting the Industrial Revolution. Really? I cannot believe that students will be more engaged watching a video on the iPad than on a laptop. And digital content won’t be changing for a while.

As a secondary teacher, I cannot speak to iTunes U. However, I have used it for my own professional development several times and love it. I will definitely be using it more often as a stand alone app.

In summary, yes, I love the basic concept of all Apple is doing for education. However, by making it all Apple centered, they are restricting America’s promise of a free and accessible education. The privileged will get Apple products and a better education, and those who can most benefit from a good education will be left out.

Alli is a high school teacher.

Leanna Lofte

I'll admit that the Apple Education Event has left me feeling a little giddy inside. As an educator, interactive textbooks on the iPad, iTunes U on the iPhone and iPad, and iBooks Author all make me very excited.

I've spent a little time in a few textbooks in iBooks and I have been nothing short of impressed. When talk of these interactive textbooks first began to surface, I was concerned that they may not run very well and be a little laggy, but boy was I wrong! Content? Fantabulously engaging! Obviously the text hasn't changed, but textbooks filled with multimedia such as slideshows, videos, 3D diagrams, and quizzes - definitely a game changer.

I teach at a small community college and will be doing everything in my power to get those in charge on board with iTunes U. I am planning to use a website for my courses this semester to post course documents and videos, but iTunes U does it much better than I could on my measly little website.

Last, but definitely not least, I am very excited about iBooks Author. One of my not-so-little lifetime goals is to write a Calculus textbook (yep, I'm that crazy), and iBook Author gives me some hope of actually achieving this goal. I've only spent a little time with the app, but have been able to do so much with it. I plan to actually start writing some mini books to have available for free as supplementary material for my courses. I have a real passion for teaching, and iBooks Author will help me be the better teacher I strive to be.

I know, I sound like a raging fangirl right now, but I truly am excited about all this news. Is it perfect? No. iPads filled with textbooks may not be in the classrooms tomorrow, but the first step to making that a reality has happened. Good job, Apple.

I'm also starting to believe those rumors of low-budget iPads may not be that farfetched after all...

Leanna teaches math at a California college.

Keith Newman

I've been a teacher for 12 years now, and I remember having a hokey tablet PC hooked up to a projector 10 years ago. Apple's move towards the educational experience is breathtaking. I love what I am seeing and feel that the impact of such tools in the classroom is probably what education needs at the moment (besides parents who actually care, but that's a whole other article). Motivation in the classroom is possible with old-school means but let's be honest, retention is at its all time lowest for this generation. Apple is attempting to speak the "student language" in the classroom for the first time I can remember. It's nice... it's refreshing... it's not going to work.

I'm not trying to be negative, but these tools in the classroom need SERIOUS monitoring. Remote Desktop is a must for me when I have kids in a Lab or have a computer cart; otherwise, it's Twitter and ESPN videos all period long. As of now, there isn't this type of software to overlook iPad carts. It's one thing for a student to not be on the correct page and goof off, that happens everywhere; now we are giving the entire class, whom the majority are doing the right thing, a tool to entice them to not be on the right page.

Cost is also a factor. Yes, I know we aren't getting free iPads. Districts will have to spend that money upfront to save money on the back end. I understand. However... iPads get lost. They get stolen. They get broke. Each one costs the district $500 to replace. Students in my poor, urban school district do not have the money to replace an $80 textbook let alone an iPad.

I want to see this happen. I really do. But realistically it won't happen with Apple prouducts. Their devices have way too much of a markup for this to be economically fesible in an urban school district (that is already in a financial crisis of $629 million dollars). I do see this happening realistically with an OLPC tablet that's not as swanky as Apple's but is far more accessible.

Keith is a high school teacher.

Chris Vitek

As an educator, I am really excited about the potential that eBooks have, along with the interactive potential of having textbooks on an iPad. I am happy that Apple has decided to push the envelope, and I am eager to see college textbooks publishers join in the effort. It looks like Apple has really tried to make the textbooks as interactive, engaging, and as learner-centered as possible, but a lot will depend on how strongly publishers pursue this. While I think there are some hurdles to overcome, I hope that with Apple pushing publishers and authors along it will only get better. I have seen some publisher's attempts at interactive eBooks, and for the most part, they have been disappointing. If publishers and textbook authors can really use the tools Apple has provided, then I think that eBooks may be the future of textbooks. One thing that would be great to see is a teacher's version of the book, that would enable teachers to incorporate the material into teaching lessons (such as putting material in a PowerPoint or Keynote slide).

With iTunes U (which I am sad to say I have never really looked at) it looks like Apple is trying to steal business from Blackboard. I will admit that I have doubts about online learning (I am a little old-school and feel that classroom interaction is an important part of learning). I do use online features to supplement a course, however, and will certainly take a look at iTunes U. I wonder if it can be integrated with school systems so that only registered students can get access to the course (I know our administration won't want to offer all our courses online for free). But it looks like a promising option for online courses and for some course content.

Chris is an assistant professor at a Texas university.

• Complete coverage of Apple's education event

One of the big announcements at Apple's Education event was iTunes U for the iPhone and iPad. I've done some poking around the iPad version and have been very impressed.

The Catalogue is laid out exactly like the App Store and iBookstore, so everyone is already familiar with how to browse it and subscribe to courses. The iTunes U library is where you'll find all the courses you are subscribed to and it looks similar to the bookshelf in iBooks.

Inside a course, you'll find all the info an instructor chooses to share about the class, including catalogue information and the course outline, structure, and syllabus. Instructors can also make posts to the course with more information about lectures as well as documents and videos. Additionally, students can take notes in a designated area of the course page and quickly access all course materials.

As a college instructor, I look forward to using iTunes U as a way to supplement content and materials for my classes.

Some people think Apple is spearheading a new generation of in-depth, interactive, learning tools to bring textbooks and classrooms into the next generation. Others think Apple has once again created a proprietary platform to once again exert draconian control over and increase platform lock-in.

Some people think Apple has created an alternative to the expensive, outdated, antiquated books students used to have to lug around. Others think Apple sucks for not offering $12 iPads to go along with it.

We'll be back to give you our collective opinions later, but right now it's your turn, iMore Nation. What do you think of Apple's educational offerings?

Apple has posted the full education event keynote video on its website and placed it on iTunes for download. The keynote video covers all of today's education announcements including iBooks 2, iTunes U and iBooks Author for Mac.

If you subscribe to Apple Keynote podcasts in iTunes you should find it there when you refresh. If you don't want to watch it via iTunes, there is also a stream available on their website via the link below.

• iTunes link
• Apple.com link.  

Today, Apple has been making a bunch of education-related announcements, and one of them is a new app for iTunes U. iTunes U was where recorded university classes were shared on Apple's media portal. The iPad and iPhone app will include lots of helpful stuff, like professor's office hours,  class syllabus, access to class materials (including books, apps, documents, web links), teachers can post messages to students, including video and images. During class, students can use the app to take notes, as well as access textbooks. The app can also be used to deliver assignments.

Some big universities are already in on the program, including Harvard, Yale, Oxford, Cornell, Berkeley, and lots of others. iTunes U for iPhone and iPad is available for free starting today.

• Free - App Store Link

Full press release below.

Apple Unveils All-New iTunes U App for iPad, iPhone & iPod touch

NEW YORK—January 19, 2012—Apple® today announced an all-new iTunes® U app, giving educators and students everything they need on their iPad®, iPhone® and iPod touch® to teach and take entire courses. The all-new iTunes U app lets teachers create and manage courses including essential components such as lectures, assignments, books, quizzes and syllabuses and offer them to millions of iOS users around the world. The iTunes U app gives iOS users access to the world’s largest catalog of free educational content from top universities including Cambridge, Duke, Harvard, Oxford and Stanford, and starting today any K-12 school district can offer full courses through the iTunes U app. iTunes U has already become an incredibly popular learning tool for students with over 700 million downloads.

“The all-new iTunes U app enables students anywhere to tap into entire courses from the world's most prestigious universities,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “Never before have educators been able to offer their full courses in such an innovative way, allowing anyone who’s interested in a particular topic to learn from anywhere in the world, not just the classroom.”

Prior to iTunes U, only students in the classroom at that time had access to educational content from top universities. With the iTunes U app for iPad, iPhone and iPod touch, those barriers no longer exist. Students anywhere can take an entire course with complete access to all course materials right at their fingertips. With the iTunes U app, students are able to access new books right from within the app, and any notes taken in iBooks® are consolidated for easy reviewing. In addition to reading books, viewing presentations, lectures and assignment lists, students can receive push notifications so they always have the latest class information.* The iTunes U app is available today as a free download from the App Store™.

Educators can quickly and easily create, manage and share their courses, quizzes and handouts through a web-based tool and utilize content and links from the iTunes U app, the Internet, iBookstore℠ or the App Store as part of their curriculum. They can also upload and distribute their own documents such as Keynote®, Pages®, Numbers® or books made with iBooks Author.

*Some content is available only for iPad.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.

While the rumors suggest no hardware, which means no iPad 3, I think many of us are holding out at least a little secret hope that Apple pulls a fast one and decides to show off just how good educational material looks on a 2048x1536 resolution Retina display. What, a girl can dream, can't she?

Fine. Back to reality. Electronic textbooks (eTextbooks? iTextbooks?) are one of the biggest rumors, thanks to Steve Jobs mentioning how ripe they were for disruption. Will they be iBooks-style ePub books? A new format? A proprietary new format? Will they be sold in an iTextbookStore, or will they be handled the way Apple is handling TV and movie content, via apps collected in a special Newsstand-style folder?

Will iTextbooks be produced exclusively by Apple and for iOS? Will traditional textbook publishers be able to participate? Will you and me? If Apple makes a publishing tool as easy to use as iWork's Pages, that might just be possible.

iTunes U is a terrific resource and certainly education-focused. Could iTunes U play a roll in Apple's announcements?

We'll find out for sure tomorrow (and make sure you join us for a special edition of iPhone and iPad Live at 10am ET and follow along for the event!), but in the meantime, what do you think? Vote in the poll above and make your best guesses in the comments below!

The Wall Street Journal reports that Apple’s iWork VP Roger Rosner has been charged to lead Apple's entry into the digital textbook arena.

According to people familiar with the matter, Mr. Rosner—Apple's vice president for productivity applications, in charge of its iWork document, spreadsheet and presentation software—is closely involved in developing the new digital-textbook service. Apple last week said it was holding an event in New York City on Thursday for an announcement, which people familiar with the matter have said will be around digital textbooks.

With Apple's education event happening January 19th, we'll soon be able to lay to rest all the rumors surrounding what, exactly will be unveiled. It seems, however, that rather then looking to replace textbooks with their digital counterparts right away, Rosner's team will introduce a new set of tools for publishers to create "iTextbooks". Apple's iTunes U podcast section is a critical if not mainstream success, and their iBooks eBookstore and reader already have a small set of textbook publishers participating. If Apple can expand on that existing base with tools to make the transition easier, they could start to get some momentum going.

Source: The Wall Street Journal

Apple today announced that iTunes U, their podcast-like catalog for higher education audio and video, has surpassed 300 million downloads:

Over 800 universities throughout the world have active iTunes U sites, and nearly half of these institutions distribute their content publicly on the iTunes Store®. New content has just been added from universities in China, Hong Kong, Japan, Mexico and Singapore, and iTunes users now have access to over 350,000 audio and video files from educational institutions around the globe.

“iTunes U makes it easy for people to discover and learn with content from many of the world’s top institutions,” said Eddy Cue, Apple’s vice president of Internet Services. “With such a wide selection of educational material, we’re providing iTunes users with an incredible way to learn on their computer, iPhone, iPod or iPad.”

If you haven't already, be sure to check out Steve Jobs' 2005 commencement speech [iTunes], and if you're a developer, the Stanford iPhone development series [iTunes].

What are some of your favorites?

[Apple PR]

The Loop points out that the Winter 2010 semester of Stanford University's popular iPhone Application Development Course is now being posted to iTunes U.

“We’re getting the videos closed captioned this time, so they’ll be even more accessible,” said Julie Zelenski, a Stanford computer science lecturer who helps coordinate the class. “In addition to helping those with hearing disabilities, the captions will be helpful to English language learners or students trying to understand the more technical aspects of the classes.”

Our prediction -- they will also continue to be incredibly informative for new iPhone developers, and will hopefully once again feature guest lectures like they did last year, including the key folks from Tweetie, Tap Tap Revenge, and others.

Previously twice rumored and now recently made real during the WWDC 2009, iPhone 3.0 GM (gold master) sees the on-device iTunes app, which previously added the ability to download video podcasts in iPhone 2.2, round out its content with movies, TV shows, music videos, iTunes U, and audio books.

To make room, the tabs at the bottom lose Top Tens and Downloads and now include Videos (movies, TV, music video) and a standard More icon, which gives access to a screen offering Audio Books and iTunes U, as well as the displaced Downloads and relocated Redeem (for gift certificate codes).

Like with the iPod App, an Edit button lets you drag around tab icons to lay things out just the way you want them. Also, like with video podcasts, music, and App Store apps, 3G isn't an option for anything over 10MB -- which for video we imagine will be almost everything -- so have your Wi-Fi standing by.

More pics after the break...

[Thanks to Muero for the screenshots!]

A short time ago we mentioned that Standford's iPhone Application Programming course was being made available as a video podcast via iTunes U. In addition to two lectures a week, the course offers special Friday sessions, one of which recently featured Atebits' Loren Brichter (iTunes link), the developer behind popular iPhone (and now Mac) Twitter client, Tweetie (see our review).

Brichter, though he worked for Apple on the first generation iPhone, had no actual app development experience when he set out to make Tweetie, yet the app has become the most successful iPhone -- and mobile -- paid Twitter client in terms of both revenue and user base, hitting the #6 position in the App Store at one point. How'd that happen?

At the beginning of the lecture, Brichter shares his App Store daily revenue graph (sans actual dollar amounts) for Tweetie, which he says he made simply because he wasn't satisfied with any of the existing clients. Focusing on a mix of functionality and simplicity, and an Apple-like experience, Brichter credits luck, quality, and marketing for Tweetie's success. Part of that marketing, after a small initial sales spike due to friends and family, was the semi-facetious introduction of PEE ("popularity enhancers" like a flashlight and fart sounds) that garnered a lot of media attention and quintupled growth for a while.

Other growth occurred when Apple featured Tweetie on their main page, but the biggest growth-booster -- also thanks to Apple -- was when Tweetie 1.3 was rejected by the App Store due to the term f**kitlist just happening to be a trend on Twitter's search results that day. Press jumped on it and users bought it up. (Apple reversed their decision later that same day).

The final two growth spikes occurred after Twitter itself began highlighting Tweetie as part of their sidebar factoid promotion, and after the press surrounding the recent introduction of Tweetie for Mac.

Being part of the Application Development course, Brichter also touches on some of the things he did from a programming standpoint to boost Tweetie's performance.

Looks behind the app development curtain, especially in academic settings with some back-and-forth questions and answers, are rare enough in the iPhone world that anyone interested should definitely consider checking out the whole session.

iTunes U has posted the first in what promises to be a series of video lectures on iPhone Application Programming [iTunes link] from Stanford University. Led by Evan Doll and Alan Cannistaro, it's recommended for people with previous C, UNIX, object oriented programming languages, and graphics tookit experience, but will likely prove of value to anyone interested to in coding the next great iPhone app. Ars Technica says:

Videos of all the lectures, lead by Apple engineers, will be posted on iTunes U two days after each class meeting [...] The slides from the lectures will be available to download as well. The school notes that the material will be the same that enrolled students get, but unfortunately, following the lessons via iTunes U won't make you eligible for college credit.

So, who's adding it to their feed?