Analyst says Apple should follow Tesla into the cryptocurrency game

Bitcoin Iphone Stocks App
Bitcoin Iphone Stocks App (Image credit: Karolina Grabowska)

What you need to know

  • Mitch Steves, an analyst at RBC Capital Markets, says Apple should get into crypto.
  • The analyst says it could generate $40 billion in business for the company.

As reported by Coindesk, one financial analyst is calling on Apple to follow Tesla into the Bitcoin game. Mitch Steves, an analyst at RBC Capital Markets, says Apple could benefit itself and set the United States up as a technological leader in cryptocurrencies for a decade if it was to get into the business.

A new report from the brokerage firm RBC Capital Markets posits that Apple, which already provides payments wallets for millions of consumers in an economy that's gone increasingly cashless since the coronavirus pandemic hit in early 2020, might be able to easily generate more than $40 billion from the cryptocurrency business. The company's move could also help to make the U.S. a technological leader in cryptocurrencies for the next decade or two.

Steves bases his estimates on comparing Apple to Square, who currently accepts cryptocurrency.

"Apple's install base is 1.5 billion, and even if we assume only 200 million users would transact, this is 6.66x larger than Square," according to the report. "Therefore, the potential revenue opportunity would be in excess of $40 billion a year (15% incremental top-line opportunity)."

Paying with Apple Pay

Paying with Apple Pay (Image credit: Pexels)

The analyst also believes Apple getting into cryptocurrency could ensure the currency is not banned in the United States.

"If Apple went down this path the U.S.A. would likely acquire the most crypto assets from a global perspective," the analysts wrote. "If the U.S.A. owns the most crypto assets (be it bitcoin or other assets), it would not make logical sense in our view to ban it. In addition, with Apple's secure and world-class software, the U.S.A. would be able to have confidence in user information and balances if needed in the future."

Steves suggests that Apple could even fund its foray into cryptocurrency by following Tesla and investing in a Bitcoin.

"For example, if the firm purchased $5 billion of bitcoin (20-25 days of cash flow), the price of the underlying asset would need to rise by 10% for the firm to fully fund the entire project in the first place," the analysts wrote. "This is a solid value proposition in our view as the business would be funded without diluting any other projects at the firm."

While this would certainly be interesting, there are currently no rumors that Apple has any plans to get into cryptocurrency.

Joe Wituschek

Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.