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App Store generates $19B in global revenue in Q3, says Sensor Tower

App Store
App Store (Image credit: iMore)

What you need to know

  • Apple's App Store generated $19B in revenue in Q3 of 2020.
  • That's according to the latest data from Sensor Tower.
  • That would signal growth of more than 30% year-on-year.

New data from Sensor Tower says that Apple's App store generated around $19B in revenue in Q3 of 2020, a 31% increase over the same period last year.

In a new report Sensor Tower states:

Worldwide consumer spending in mobile apps reached $29.3 billion and their installs climbed to 36.5 billion across Apple's App Store and Google Play in the third quarter, preliminary Sensor Tower Store Intelligence estimates show. Both of these metrics experienced significantly elevated year-over-year growth, as mobile users spent 32 percent more than the $22.2 billion generated in 3Q19 and installs grew by 23.3 percent from 29.6 billion in the year-ago quarter. In comparison, spending increased 24 percent between 3Q18 and 3Q19 and installs grew by 9 percent in that period. Last quarter's greater than typical growth reflects COVID-19's continuing impact on consumer spending in apps as well as a persisting lift in their adoption around the globe.

Specifically, regarding the App Store, Sensor Tower says that App Store revenue rose to $19B in the quarter, a 31% increase on Q3 of 2019. That means that Apple's App Store earned nearly twice the revenue of Google Play.

As you might expect, TikTok was the highest-earning non-gaming app on iOS in the quarter, despite a looming ban in the U.S. Spending on the app reportedly grew 800% year-on-year.

Gaming revenue on iOs also increased by around 24% for the quarter to $12.4B, Honor of Kings taking the top spot on iOS.

Sensor Tower says that looking ahead, "new trends will undoubtedly emerge" in Q4, in particular, driven by the new trend of iOS 14 Home Screen customization.

You can read the full report here.

Stephen Warwick
News Editor

Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design.

Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple.

1 Comment
  • So, is Apple revenue from the store the 30% it gets, or does Apple get 30% of that $19B? In either case, either Apple gets $19B, and those that have apps in the store (like EPIC) share $63B, or Apple nets $5.7B of that $19B and everyone else shares $13.3B.