Apple and Comcast are negotiating a deal that would bring streaming TV service to a future Apple TV device. What's more, Comcast would give traffic generated by such devices special treatment on its network, according to the Wall Street Journal:
Apple and Comcast aren't close to an agreement, said one person familiar with the talks. Delivering the service quality Apple envisions would require Comcast to make significant investments in network equipment and other back-office technology, according to people familiar with Comcast's thinking.
I have no doubt that Apple and Comcast have talked and probably are talking about how they can work together. I'm also very skeptical of the claim that Comcast would prioritize Apple's traffic from the rest of its network.
Comcast is bound by an agreement with the FCC that actively prohibits it from giving any company preferential network treatment. This was a compromise Comcast agreed to as part of its 2011 acquisition of NBC Universal, and that runs until 2018.
When a Federal Court overturned the FCC's net neutrality rules, Comcast was quick to note that it was still bound by its prior agreement. Now the FCC is working on new rules that it expects to pass muster with the courts.
After months of wrangling, Comcast and streaming video service provider Netflix finally reached an agreement in February that improved streaming video quality for Comcast customers. That arrangement didn't give preferential treatment for Netflix, however.
Instead, that agreement reduced peering bottlenecks between Netflix and Comcast, which skirts around the net neutrality issue. It's plausible that Apple and Comcast may be negotiating some sort of peering arrangement to make sure Apple doesn't run into the same sort of problems that Netflix did, but that doesn't give Apple priority on Comcast's network.
The Wall Street Journal reports that Apple wants to make its content a managed service, similar to how Comcast now works with its own on-demand video, which occupies a separate part of the data traffic that goes over Comcast users' broadband connection.
Anyway, a lot more questions than answers in this Wall Street Journal piece. It also says that Comcast and Apple aren't close to a deal yet, which means that the result of this effort could be a while away from seeing the light of day.
Update: The Information reports that Apple's device combines live TV listings with web video and has "a big focus on gaming," with users able to "watch virtually on their video on demand." Siri integration would be possible through use of other devices like iPhones and iPads. This report pegs it as a separate product, not a new Apple TV.
Review: The Oura Smart Ring gives you deeper insights into your health
If you're not satisfied with the Apple Watch's very basic sleep tracking, then you should consider another wearable on your finger. With the Oura Smart Ring, you won't even know it's there.
Will Nintendo's beloved indies be negatively affected by the Steam Deck?
With the Steam Deck looking to be the second handheld console hybrid on the market, some are worried about how it will affect the Nintendo indies we've come to love.
Chinese iPhone users angry about Siri Olympic medals gaffe
iPhone users on Chinese social media have expressed their displeasure at a glitch which meant Siri couldn't read out the number of medals China has won at the Olympic Games, some even claiming Apple had done it deliberately.
Have an Apple TV? You need a great TV to pair with it
The key to getting a great TV for your Apple TV is by getting a fantastic TV all around! Whether you have a big budget, small budget, lots of space, or no space, there's a perfect TV just waiting to be hooked up to your Apple TV.