What you need to know
- Jay Blahnik, Apple's head of fitness technology, sat down with Fast Company to talk Apple Fitness+.
- The executive talked about how the service is making fitness more approachable for everyone.
Apple heard from its Apple Watch owners that, despite there being a ton of workouts to choose from in the Workouts app, it was difficult for beginners to get started. Fitness+ is designed to make it easier than ever to start and follow along with a workout that you feel you can handle.
According to the report, the Apple Fitness+ library will eventually have thousands of potential workouts to do in order to always keep it fresh for those who don't want to get stuck in a rut. The app will also intelligently suggest workouts it thinks you will enjoy so you don't spend your time mindlessly scrolling through the app to find the "perfect" one.
Apple Fitness+ will launch to everyone on Monday, December 14. For those who recently purchased an Apple Watch, it will likely be free for at least three months. For everyone else, the service will cost $9.99 per month or come included with the Premier bundle with Apple One.
Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.
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