What you need to know
- Two Apple executives have sat down to talk about the new Mac Studio and Studio Display.
- Tom Boger and Shelly Goldberg sat down with TechCrunch.
- The Mac Studio and Studio Display release to the public on Friday, March 18.
The Mac Studio and Studio Display launch to the public tomorrow and, to get the word out, a couple of Apple executives sat down with TechCrunch to talk about Apple's new vision for the professional desktop.
Tom Boger, Vice President of Mac & iPad Product Marketing, and Shelly Goldberg, Senior Director, Mac & iPad Product Design and Xander Soren, Director of Product Marketing, Pro Apps, sat down with the outlet to dive deep into the new desktop Mac and display.
Boger said that, rather than thinking about a scaled-up Mac mini, the team wanted to create an entirely new product that delivered "performance and conductivity and a modular system."
As many were quick to point out, the Mac Studio actually features two good old USB-A ports and, while Apple has recently omitted those ports from most of its laptops and desktops, Boger admitted that it was a need for many customers.
Apple appears to be going after any Mac user with its Studio Display, the company's new external monitor that includes a built-in webcam, microphone, and speakers. The display, which has received mixed reviews due to its older display technology and lackluster camera, is designed to be a "very accessible, very mainstream display."
The Mac Studio and Studio Display will begin to hit customers' doorsteps and Apple Stores tomorrow, March 18.
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Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.