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Apple now requires verification before giving out education discounts

Apple Store Cutout Nyc Update
Apple Store Cutout Nyc Update (Image credit: iMore)

What you need to know

  • Apple now requires verification before giving an education discount.
  • Students, teachers, and staff members are able to get discounts at Apple.
  • People must now verify eligibility via UNiDAYS.

Apple now requires that anyone wishing to take advantage of its education discount prove that they are a student, teacher, or staff member. The move comes after years of very little proof being required when people bought products from Apple. There is little doubt that people have been able to take advantage of the offer when they shouldn't have, something that has surely led to this move.

The crackdown was first noticed by people on Reddit with verification now required via UNiDAYS. Interestingly, this only appears to apply to the United States education discount at the time of writing with the Canadian one remaining wide open.

To verify your student or staff status, you will be redirected to the third-party website UNiDAYS and will be subject to their privacy policy(Opens in a new window). By registering and using their website, the data you provide will be owned, controlled and processed solely by UNiDAYS and not by Apple.

Apple Store Education Screenshot

Apple Store Education Screenshot (Image credit: iMore)

Apple has updated its education pricing storefront (opens in new tab) to reflect the change with people able to click through to the UNiDAYS website to complete the authentication and verification process. Once done, orders will be placed as they normally would. It's a process well worth going through especially if you're kitting yourself, or someone else, out for the school year and buying a new MacBook Pro, iPad Air, and other Apple gear.

Oliver Haslam
Contributor

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.

Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.

1 Comment
  • Think this verification on Unidays has existed for a while in the UK.