What you need to know
- Apple CEO Tim Cook has announced it will support local humanitarian efforts in response to the crisis in Ukraine.
- Cook said that Apple will do "all we can for our teams there and will be supporting local humanitarian efforts."
- He also joined the global community to call for peace.
Tim Cook has announced that Apple will be supporting humanitarian efforts surrounding the invasion of Ukraine.
The Apple CEO took to Twitter this evening to acknowledge the Apple employees in the country and to join in with the global community's call for peace in the country.
He also said that the company is "doing all we can for our teams there and will be supporting local humanitarian efforts."
I am deeply concerned with the situation in Ukraine. We're doing all we can for our teams there and will be supporting local humanitarian efforts. I am thinking of the people who are right now in harm's way and joining all those calling for peace.I am deeply concerned with the situation in Ukraine. We're doing all we can for our teams there and will be supporting local humanitarian efforts. I am thinking of the people who are right now in harm's way and joining all those calling for peace.— Tim Cook (@tim_cook) February 25, 2022February 25, 2022
Apple does not currently operate any retail stores in Ukraine but works with a number of authorized resellers and has supporting staff in the country. The company also recently set up its first office in Russia after the country demanded a physical presence from companies wishing to operate on Russian soil.
Early morning on Thursday, February 24, Russian President Vladamir Putin launched a full-scale invasion of Ukraine. As of this evening, Russian forces continue to push west across the country towards Kyiv, the capital of Ukraine. The global community has condemned Russia's aggression on its sovereign neighbor.
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Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.